Nomis: Preparing Now for Change in the UK Deposits Market

Nomis Solutions presents key recommendations from the latest study into challenges facing the UK Deposits market in 2016.

LONDON--()--As economies enter a phase of relative normality, banks are consolidating their stability strategies, focusing on deposits as an ever-growing proportion of overall funding. However, while this sensible approach is admirable in many ways, it is not without risk. A new white paper from Nomis Solutions explains the inherently deceptive nature of financial stability.

“The most prominent sign of stability has been the on-going commitment from three major monetary policy makers to the lower base rates including the US Federal Reserve, the Bank of England, and the European Central Bank,” said Damian Young, Managing Director, EMEA at Nomis Solutions. “Market crashes in China, plummeting oil prices and the migrant crisis in Europe have all weighed heavily on these decisions. Yet these factors go against the new general tide of economic growth and there are few analysts who believe that a rate rise is anything but ‘a question of when, not if’”.

The comments are part of a paper, which identifies main concerns for banks moving into 2016: interest rate changes, savings regulatory environment, liquidity requirements and Basel III, and funding for lending scheme.

The Financial Conduct Authority’s new Cash Savings Regulations are expected to come into effect in Q1 2016. The new regulations are there to improve efficiencies, transparency and consumer outcomes. These regulations will alter the way banks communicate and manage rates in the market in attempt to increase transparency and counteract to some degree the affect of inertia.

Mr Young continues, “While the new regulations will result in some operational pains for banks as they alter current processes or design, the need for banks to understand their portfolios, customers and key behaviours has never been so acute. Without this understanding, the impact of new measures on balance sheet funding could be substantial.”

Liquidity requirements and Basel III are fundamental contributors to a balance sheet strategy and the composition of deposits within the funding strategy of a bank. Banks must hold a buffer of ‘high quality’ liquid assets to cover net liquidity outflows in a 30-day period of stress and sustain a minimum amount of stable funding in order to support lending activities. Young summarises: “Most banks are well on the way to achieving compliance targets, however this is not a ‘one and done strategy’. The composition of books is likely to change and more deposits have flowed to liquid demand accounts than would have been traditional.”

A new approach is required to develop a robust deposits strategy to keep a healthy deposits bottom line, which will generate:

  • A greater understanding of consumer behaviours and preferences (e.g. convenience over return)
  • A clear understanding the impact of rate changes on volume movements and margin
  • A deeper understanding of saver actions in the context of the bank’s competitor actions

Mr Young concludes: “To do this, banks must be prepared to address the looming retention challenge, born of shifting rates and new ‘switching’ regulations. The strategy must be led by a deep set, data-driven analyses of customer attributes, sensitivities and actions. Here, like in all other areas of modern commerce, banking must be transformed from more art into more science. This is how we will find the most economical path to a sustainable and profitable future in the banking industry.”

The full white paper ‘UK Deposits market: Preparing for change’ is available here.

About Nomis Solutions: Nomis Solutions brings Silicon Valley innovation to retail banks. We help our customers assess their portfolios and price their loans, mortgages, and deposits based on risk at a segment level, economic factors, regulations, and customer preferences & behaviour. We lead the market by solving tough problems with big data, modelling, and predictive analytics through SaaS solutions, thought leadership, and strategic consultation. With experience in over 75 implementations, Nomis optimizes $1 trillion in banking transactions and returns $300,000,000 to its customers every year in an environment that is increasingly competitive, highly disruptive, and facing rising interest rates.

Contacts

For media inquiries in EMEA:
SkyParlour
James Cortis
Tel: 0844 2939 764
Email: jamesc@skyparlour.com

Contacts

For media inquiries in EMEA:
SkyParlour
James Cortis
Tel: 0844 2939 764
Email: jamesc@skyparlour.com