The Cheesecake Factory Opens in Madison, WI

America’s Favorite Restaurant Now Open in West Towne Mall

CALABASAS HILLS, Calif.--()--The Cheesecake Factory®, known for its extensive menu, generous portions and legendary desserts, today announced the opening of its newest restaurant in Madison, WI at West Towne Mall.

With more than 250 menu selections including more than 50 lower calorie SkinnyLicious® dishes and new “Super” Foods salads – all handmade, in-house with fresh ingredients – and more than 50 signature cheesecakes and desserts, The Cheesecake Factory’s opening provides exciting new choices for Madison area residents, shoppers and visitors.

Featuring imported limestone floors and custom wood columns, hand painted murals and modern lighting, the new restaurant includes the distinctive and contemporary décor that is as creative and imaginative as The Cheesecake Factory’s extensive menu.

The Cheesecake Factory of Madison is located at 1 West Towne Mall, Madison, WI 53719. The restaurant opens at 11:30 a.m. Monday through Saturday, and at 10:00 a.m. on Sunday.

For more information about The Cheesecake Factory, please visit www.TheCheesecakeFactory.com.
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About The Cheesecake Factory Incorporated

The Cheesecake Factory Incorporated created the upscale casual dining segment in 1978 with the introduction of its namesake concept. The Company, through its subsidiaries, owns and operates 199 full-service, casual dining restaurants throughout the U.S.A. and Puerto Rico, including 186 restaurants under The Cheesecake Factory® mark; 12 restaurants under the Grand Lux Cafe® mark; and one restaurant under the RockSugar Pan Asian Kitchen® mark. Internationally, 10 The Cheesecake Factory® restaurants operate under licensing agreements. The Company’s bakery division operates two bakery production facilities, in Calabasas Hills, CA and Rocky Mount, NC, that produce quality cheesecakes and other baked products for its restaurants, international licensees and third-party bakery customers. In 2015, the Company was named to the FORTUNE Magazine “100 Best Companies to Work For®” list for the second consecutive year. To learn more about the Company, visit www.thecheesecakefactory.com.

FORTUNE and 100 Best Companies to Work For® are registered trademarks of Time Inc. and are used under license. From FORTUNE Magazine, March 15, 2015 ©2015 Time Inc. FORTUNE and Time Inc. are not affiliated with, and do not endorse products or services of, The Cheesecake Factory Incorporated.

Contacts

Media
Murphy O’Brien Public Relations
Wendi Shapiro / Stephanie Senter / Jenny Burke / Angela Ibarra
310-453-2539
cheesecake@murphyobrien.com
or
Investors
The Cheesecake Factory Incorporated
Jill Peters, 818-871-3000
investorrelations@thecheesecakefactory.com

Release Summary

The Cheesecake Factory® today announced the opening of its newest restaurant in Madison, WI at West Towne Mall.

Contacts

Media
Murphy O’Brien Public Relations
Wendi Shapiro / Stephanie Senter / Jenny Burke / Angela Ibarra
310-453-2539
cheesecake@murphyobrien.com
or
Investors
The Cheesecake Factory Incorporated
Jill Peters, 818-871-3000
investorrelations@thecheesecakefactory.com