SAN FRANCISCO--(BUSINESS WIRE)--Corporate360, the world’s leading B2B marketing and sales intelligence data provider, has revealed that US$200 billion worth of tech systems is scheduled to be refreshed between 2016 to 2018.
Tech Refresh & Cloud Migration Opportunities In IT Rich Enterprises
Cloud, Business Intelligence, Analytics & Security remains top priority according to C360 survey of more than 980,000 IT rich companies from 50 countries.
Key survey findings include:
• 20 Million data center instances of server, storage and networking systems are in tech refresh cycle
• 150,000 enterprise applications customers will upgrade to newer versions & cloud, planned to deploy Business Intelligence & In-memory database
• 380,000 enterprises intend to move to Cloud for file Share, file Sync, testing, development, back up and archiving
• 85,000 customers reported 40% YoY data growth, planned to optimize data storage environment with Flash storage & Unified computing systems
“Our research identified a huge amount of tech refresh opportunities, and our data platform, Tech SalesCloud helps IT marketers find those customers, and execute campaigns, backed by actionable intelligence. Rather than static, outdated lists, we provide the latest data on the cloud, that is constantly validated and refreshed,” said Demy Dcruz, Vice President, C360.
Just last week, C360 launched Tech SalesCloud for the Asia Pacific region, IT marketing data platform through a DaaS subscription model with ongoing data accuracy maintenance support ensuring 100% data accuracy, expanding their global coverage from North America & EMEA.
Tech SalesCloud covers 50 key global markets, forming 1 Million IT rich businesses, 3 Million IT management contacts & 70 Million enterprise software, hardware and cloud instances. Tech SalesCloud allows IT marketers to discover legacy technology installations, tech refresh cycle, buying patterns and system expiry status. It recommends sales leads for new deployments, upgrades, tech refresh, competitor take-out, cross-sell and related IT services.
Founded in 2013, C360 is the global leader in competitive intelligence for technology installed-base.
Nearly 500 leading global technology clients use C360 for total available market analysis, competitive displacement campaigns, predictive marketing, CRM data maintenance and cross-sell campaigns.
C360 is based in San Francisco with global offices in Singapore and India. For more information, visit www.corporate360.us.