LAS VEGAS--(BUSINESS WIRE)--The Aristocrat Group Corp. (OTCBB:ASCC) signed a marketing agreement this week with Hall Pass Media to introduce Ultra-Premium Handcrafted RWB Vodka into new North American markets and reinforce the brand where it is already available.
Hall Pass Media (HPM) is a division of Vancouver-based Binoir Media that purchases underutilized dates and event space at live music clubs and theaters across North America and books talent to perform in these venues. The business model is based on algorithm technology used to assess undervalued dates and spaces and using them to source and market North America’s next breakout performers.
Under the terms of its agreement with Hall Pass Media, ASCC will make RWB Vodka available to each event and venue that HPM works with or promotes, including top markets such as New York City, where RWB is only available online currently, and Vancouver, B.C.
“HPM makes a terrific partner for us as we expand RWB’s reach because they are aligned toward a key market segment for our company: millennials,” said ASCC CEO Robert Federowicz. “We are targeting consumers who are looking for quality live music and quality spirits in the top nightlife markets across the continent.”
Available online and at nearly 300 locations, RWB Vodka is the lynchpin of a growing portfolio of brands marketed and developed by the Aristocrat Group Corp. as the company works to capitalize on the rising commercial popularity of the domestic distilled spirits sector. For more information on the distilled spirit, please visit www.RWBVodka.com.
About the Aristocrat Group Corp.
The Aristocrat Group Corp. (ASCC) identifies and promotes unique brands that have mass market appeal across diverse demographics. ASCC’s brand management includes premium luxury goods, including top-shelf distilled spirits like RWB Vodka. The Company targeted the growing market for quality domestic spirits in order to deliver maximum returns to its shareholders. ASCC, which hopes to capitalize on unprecedented new brand-building opportunities, is working to build a portfolio of successful brands to compete in a highly profitable sector alongside LVMH Moet Hennessy Louis Vuitton (OTCBB: LVMUY), Diageo PLC (NYSE: DEO), and Brown-Forman Corp. (NYSE: BF-B).
For more information about the Aristocrat Group Corp., visit www.aristocratgroupcorp.com/investors.
For more information about RWB Vodka, visit www.rwbvodka.com.
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