BDNA Announces Silver Sponsorship of TBM Conference 2015

Technical Partner Apptio has integrated Technopedia™ into its Technology Business Management Solutions™

MOUNTAIN VIEW, Calif.--()--BDNA, a technology partner with leading provider of Technology Business Management™ solutions Apptio, will be a silver sponsor of the Technology Business Management Council’s TBM Conference on Oct. 26-29 at the Hyatt Regency in Chicago. Apptio is the founder and technical advisor to the TBM Council.

BDNA partnered with Apptio in 2014 to incorporate the proprietary Technopedia enterprise IT data catalogue into Apptio’s Technology Business Management offerings to deliver enriched solutions to its customers that create consistent, accurate and valuable IT data. The combination of BDNA and Apptio enables cost optimization and better service delivery to end customers.

“Apptio and BDNA are both very focused on making our customers successful,” said Stan Shull, vice president of business development at Apptio. “Through our Technology Business Management applications, we empower CIOs and IT leaders to manage the business of IT. Our integration with BDNA further allows our joint customers to make better decisions about their IT investments using enriched data.”

Apptio provides purpose-built SaaS applications for IT leaders to manage the business of IT. Apptio’s suite of applications use business analytics to provide facts and insights about technology cost, value, and quality, so IT leaders can make faster, data-driven decisions. The purpose-built applications help companies align technology spend to business outcomes and automate IT processes like cost transparency, benchmarking, IT service management, IT asset management, showback/chargeback, operational efficiency, and planning.

This unique approach to TBM bridges the gap between business and IT, ensuring that business decision makers understand the true cost of the systems they deploy. Hundreds of customers, including more than one- third of the Fortune 100, choose Apptio as their business system of record for IT.

“Our ongoing partnership with Apptio leverages BDNA’s ability to clarify the opaque landscape of IT decision-making for enterprises of any size,” said Walker White, president of BDNA. “The need for authoritative, transparent data continues to grow as business increasingly moves online. Embedding Technopedia in online applications helps create a seamless user experience for customers and ensures access to reliable data that informs better decisions.”

What: TBM Conference 2015
When: October 26-29
Where: Hyatt Regency, Chicago
BDNA will be presenting its enterprise IT data solutions at TBM Booth #8

About BDNA
BDNA creates the most authoritative enterprise IT data. Armed with this invaluable information, enterprises will make the best decisions possible, lower costs and risks as well as accelerate the pace of their business. To produce the most relevant results, BDNA maintains Technopedia, the most complete, current and reliable content repository about hardware and software. This catalog is the foundation from which BDNA creates the highest quality enterprise IT data in the industry, which in turn results in visibility, insight and information enterprises can trust. Venture backed and based in Mountain View, California, BDNA operates globally with customers across all segments and vertical markets. For more information, please visit www.bdna.com.

Contacts

BDNA
Heidi Smookler, 650-641-6055
hsmookler@bdna.com
or
for BDNA
Hilary Costa, 415-694-6705
hcosta@racepointglobal.com

Contacts

BDNA
Heidi Smookler, 650-641-6055
hsmookler@bdna.com
or
for BDNA
Hilary Costa, 415-694-6705
hcosta@racepointglobal.com