Learn How SMART Technologies Equips Companies to Collaborate Naturally

Special televised feature on Worldwide Business with kathy ireland

Tune into Fox Business Network and Bloomberg International as sponsored programming on Sunday, September 13, 2015. See market by market listings below.

LOS ANGELES--()--MMP (USA) announces a Worldwide Business with kathy ireland® exclusive interview with SMART Technologies, a company providing natural collaboration technologies for the modern world that connect teams intuitively and empower people to work and learn together in instinctively easy ways. During the segment, Kathy Ireland interviewed key executives from SMART including its CEO, CTO and VP of Marketing.

Jeff Lowe, VP of Marketing for SMART, commented on the state of collaboration in business, noting that, "Collaboration is actually the single most important skill in business today but complexity is the enemy. We have seen a flood of new collaboration technology in business over the last few years, but rarely do the elaborate meeting room tools make businesses more productive or collaborative. Instead, users want to work in ways that are natural and familiar to them. Products like SMART kapp and SMART kapp iQ have seen success because they are so simple to install and intuitive to use.”

Neil Gaydon, President & CEO of SMART added, “The [B2B technology] industry cannot continue to justify the prices being charged for complicated collaboration solutions when people simply aren’t using the existing technology in meeting rooms today. The consumerization of business technology is driving change across the industry, and SMART’s solutions are designed to be simple, natural, walk-up-and use tools."

Tune in to see SMART Technologies on Fox Business Network as sponsored programming on September 13 at 5:30pm ET and on Bloomberg International as sponsored programming at 8:30am CET, 3:00pm HKT, and 10:30am CDT.

About Worldwide Business with kathy ireland

Worldwide Business with kathy ireland is a weekly business television program featuring real-world insights from corporate executives from all over the globe.

Worldwide Business with Kathy Ireland airs Sunday evenings throughout North America on Fox Business Network as part of their sponsored programming lineup and to over 50 countries throughout the world on Bloomberg International as part of their sponsored programming lineup.

Contacts

MMP (USA), Inc.
Gila Stern, 561-988-9455 ext. 269
Communications Director
gstern@mmpusa.com

Release Summary

MMP (USA) announces a Worldwide Business with kathy ireland® exclusive interview with SMART Technologies, a company providing natural collaboration technologies for the modern world

Contacts

MMP (USA), Inc.
Gila Stern, 561-988-9455 ext. 269
Communications Director
gstern@mmpusa.com