VALHALLA, N.Y.--(BUSINESS WIRE)--FUJIFILM North America Corporation has announced the appointment of Masato “Mark” Yamamoto as President and CEO of FUJIFILM North America Corporation, Fujifilm’s largest subsidiary in North America. As President and CEO for FUJIFILM North America Corporation, he is responsible for five operating divisions: Imaging Division, Electronic Imaging Division, Graphic Systems Division, Optical Devices Division and Industrial and Corporate New Business Development Division.
Mr. Yamamoto joined Fujifilm in Japan in 1986 after graduating from Waseda University in Japan, and has spent 12 years in the United States in various positions within Fujifilm. During that time, Mr. Yamamoto studied at the Massachusetts Institute of Technology and received an MBA in 1996. Later, he was assigned to FUJI PHOTO FILM USA in 2000 as the senior assistant to the President, responsible for the Imaging Products Division, and held positions of increasing responsibility. In 2008, Mr. Yamamoto was appointed Division President of Imaging and for the next two years, worked with the entire Fujifilm team to guide the business through the digitalization of the photographic industry in the United States.
In 2010, Mr. Yamamoto returned to Japan and had the opportunity to lead the global imaging business. Then, in 2012, he was appointed General Manager of Photo Imaging Products Division, FUJIFILM Corporation where he helped improve top line sales and increase the company’s profitability in a challenging market.
“As President of FUJIFILM North America Corporation, I am responsible for our shared success, and I am committed to overcoming a changing market and delivering positive results for our business and customers,” said Mr. Yamamoto. “Together, we will work to develop new strategies that take advantage of the opportunities that will bring Fujifilm to the next level. And, as we celebrate 50 years of Fujifilm in the United States, I look forward to meeting challenges, reaching new customers and creating new value in the market,” concluded Mr. Yamamoto.
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