DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/wv27tg/enhancing) has announced the addition of the "Enhancing Customer Relationship Management (CRM) for Small Midsized Businesses (SMB)" report to their offering.
Small midsized businesses (SMBs) become successful by addressing customers' needs. Customer relationship management (CRM) software has become critical to SMBs by automating their ability to identify profitable sales opportunities and to develop customer loyalty and lifetime value, including social media referrals.
But there are business, economic, and vendor technology challenges in turning realization into reality. How SMBs respond when implementing CRM and deciding on the right applications could well decide their future.
Key Topics Covered:
2. CRM Trends
3. CRM Challenges
4. Summary and Recommendations
5. Buyer's Guide
6. CRM for SMBs Use Case
7. The Final Word: Buyer's Guide Top Picks
8. Legal Disclaimer
9. The Publisher's Story
For more information visit http://www.researchandmarkets.com/research/wv27tg/enhancing