Research and Markets: 2015 Customer Experience Management Report on Malaysia's Telecommunications Market

DUBLIN--()--Research and Markets (http://www.researchandmarkets.com/research/3g3mnx/customer) has announced the addition of the "Customer Experience Management Report - Malaysia Telecommunications 2014" report to their offering.

This report explores the relationship of the experiences provided by telecommunications companies for its customers. It looks at the critical factors that influence customer behaviours throughout the three phases (pre-purchase, purchase and post-purchase) of their journey, through the companies' touch-points.

Research Approach:

- Study incorporates advanced research techniques with industry know-how

- Merges best practice design together with appropriate sector-specific terminology

- Combines the knowledge of whom to target with ability to access difficult - to-reach target groups

- Research methods integrates research objectives with industry specifics

Key Topics Covered:

1. Research Methodology

2. Executive Summary

3. CEM Report-Malaysian Telecommunications Services 2014

4. Understanding Pre-Purchase Behaviour

5. Understanding Purchase Behaviour

6. Understanding Post-Purchase Behaviour

7. Analysis by Customer Experience Index (CEI)

8. Analysis by Company

9. Final Words: What We Are Excited About

Companies Mentioned

- Celcom

- DiGi

- Maxis

- U Mobile

For more information visit http://www.researchandmarkets.com/research/3g3mnx/customer

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Markets

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Markets