Grainful Debuts Savory Steel Cut Oat Sides

New side dishes defy breakfast stereotypes with delicious savory oats that steal the dinner spotlight

ITHACA, N.Y.--()--At a time when Americans realize that eating breakfast for dinner, or “brinner,” can pack a more nutritious punch1, Grainful announces a line of savory meal mates made with steel cut oatmeal. The Steel Cut Sides provide more fiber and heart healthy nutrients than quinoa2 and bring a once traditional breakfast food to dinner table sass. Steel Cut Sides will be available in the Grainful online store at the end of July and will be on store shelves by fall 2015.

“These sides mix up your dinnertime routine beyond the same old rice or potato and give oatmeal a facelift,” said Chef Jeannine Sacco, Grainful co-founder and chief recipe developer. “Steel cut oats, mixed with a colorful palette of spices and fresh ingredients, bring a hearty and nutty flavor to any meal.”

The certified gluten-free and non-GMO Steel Cut Sides ooze whole grain goodness and are packed with protein. Each package contains steel cut oats, vegetables, a seasoning packet and preparation suggestions, as well as detailed cooking instructions that stress convenience. Steel Cut Sides are 100% all natural with no preservatives, artificial colors or flavors, and are packaged in 8 oz. pouches that serve four. Available in four mouth-watering varieties, the sides retail for a suggested $4.99 – $5.99:

  • Cheesy Oats: A comfort food classic, made with creamy cheddar cheese and buttermilk
  • Tomato Risotto: Authentic Mediterranean flavor meets Italian-style flare
  • Madras Curry: A sweet and spicy companion to any meal, made with Indian spices, raisins and veggies
  • Jambalaya: A Creole classic for a Louisiana-inspired meal

The innovative line of Steel Cut Sides complements Grainful’s tried and true line of frozen Steel Cut Meals also made with steel cut oats. Introduced in 2014, the four varieties are prepared in individual kettle batches and include Vegetarian Chili, Porcini Mushroom Chicken, Unstuffed Pepper and Andouille Sausage & Oats. Each meal has one to two whole grain servings and carries the Whole Grain stamp. Grainful will introduce new varieties to the frozen line later this year.

“We’re always experimenting at Grainful, and the aromas that come out of our test kitchens are intoxicating,” said Jan Pajerski, co-founder and president. “Our team is always working with the steel cut oats to find great ways to prepare and pair them with other great ingredients. Oats are so versatile, which is why it truly makes sense to use them for any meal occasion, not just breakfast.”

About Grainful
Grainful is changing the way people think about oatmeal. Founded in 2013 by Chef Jeannine Sacco and Jan Pajerski, Grainful is lovingly prepared in individual small kettles to lock in freshness and better-for-you ingredients. Grainful is available online and at fine retailers like Wegman’s, Woodman’s, ShopRite, Roche Brothers and King’s Food Markets. Find a location near you by visiting the store locator. Become a fan on Facebook or Twitter, or get recipe inspiration on Pinterest, Instagram and YouTube.

1 American Osteopathic Association, “The benefits of eating breakfast at dinner.”

2 The USDA National Database for Standard Reference: 100 g dry oats equals 16.9 g of protein compared to 13.3 grams of the same amount of quinoa.

Contacts

For Grainful
Jessica Olstad, 651-789-2972
Jessica@kohnstamm.com

Release Summary

Grainful announces a line of savory meal mates made with steel cut oatmeal. Steel Cut Sides provide more fiber and heart healthy nutrients than quinoa and bring a traditional breakfast food to dinner.

Contacts

For Grainful
Jessica Olstad, 651-789-2972
Jessica@kohnstamm.com