Hotel Zephyr Collaborates with California Fashion Designer Melissa Fleis to Create Casual, Luxe Hotel Uniforms

SAN FRANCISCO--()--Hotel Zephyr, San Francisco’s newest boutique hotel, has teamed up with California based fashion designer Melissa Fleis to break the mold of the traditional hotel uniform.

Drawing inspiration from the property’s unique and playful maritime design, envisioned by the acclaimed Dawson Design Associates, Fleis created a uniform collection which embraces industriousness and the laid back vibe that defines San Francisco. She worked with California based vendors to create designs which are unique, yet complementary as each piece is part of a cohesive story.

The front desk uniform is modern and multi-functional, featuring chic gray blazers with removable hoodies paired with jeans and a relaxed graphic t-shirt, creating a blended casual yet professional theme. Guests can also expect to find bellmen outfitted with hand-sewn slate-colored hoodies and housekeeping in customized denim dresses and jackets. Fleis used harmonizing materials from cotton blends and French terry, to fleece yoga fabrics and denim, creating a style that is comfortable and professional.

“Hotel Zephyr wouldn’t be what it is without our staff embracing our vision of exploration and adventure. These uniforms reflect that mindset,” said Carmen Cruz, general manager. “One of my favorite pieces is the blazer for the front desk managers. The design is approachable and strong; something to be proud to wear as we stake our claim in the San Francisco hotel scene.”

The team will be showcasing the uniforms during the official launch party for Hotel Zephyr, on July 23. “Designing these uniforms was exciting, as it gave me the opportunity to combine my childhood, growing up on the shores of Lake Huron, with many years in the art and design world of San Francisco,” said Fleis.

Hotel Zephyr is in the heart of Fisherman’s Wharf and is the closest property to Pier 39 for world-class shopping and dining. It is within walking distance to the Alcatraz ferries, Ghirardelli Square and close to many convenient transportation options, including the famed San Francisco cable cars. To learn more, visit: http://www.hotelzephyrsf.com.

About Davidson Hotels & Resorts

Davidson Hotels & Resorts is an award-winning, full-service hotel management company that provides management, development/renovation, acquisition, consulting and accounting expertise for the hospitality industry. The company has amassed one of the purest full-service hotel portfolios in the industry, ranging from the upper-upscale to near-luxury segments; encompassing 39 upscale, full-service, independent and branded hotels with over 11,800 rooms, and 1.4 million square feet of meeting space across the United States. Davidson is a trusted partner and a preferred operator for Marriott, Hyatt, Hilton and Starwood hotels. Additional information on Davidson may be found at the company’s Web site, www.davidsonhotels.com.

About Melissa Fleis

Melissa Fleis is an American fashion designer currently based in Los Angeles, California. Since receiving her Bachelors of Arts Degree from the University of Michigan, as well as her Masters of Fine Arts Degree in Fashion Design from the Academy of Art University in San Francisco, Melissa has been committed to launching her self-titled brand. After studying with former Alexander McQueen advisor Simon Ungless at the Academy of Art, Melissa spent her Fall / Winter 2012 season in Lucca, Italy interning under Italian fashion designer Alessandra Marchi. Shortly afterwards, Melissa was selected to participate in Lifetime’s Project Runway Season 10, where she later went on to show her collection as a finalist in the "top three" at Mercedes Benz Fashion Week. One year later, Melissa returned to NYC to compete on Project Runway All Stars Season 3. Having always been fascinated with German art movements such as Bauhaus, and Dada - Fleis combines her bold, architectural silhouettes with a modern, artisanal edge.

About Pebblebrook Hotel Trust

Pebblebrook Hotel Trust is a publicly traded real estate investment trust (“REIT”) organized to opportunistically acquire and invest primarily in upper upscale, full-service hotels located in urban markets in major gateway cities. The Company owns 37 hotels, including 31 wholly owned hotels with a total of 7,408 guest rooms and a 49% joint venture interest in six hotels with a total of 1,777 guest rooms. The Company owns, or has an ownership interest in, hotels located in 11 states and the District of Columbia, including: San Francisco, California; Los Angeles, California (Beverly Hills, Hollywood, Santa Monica and West Hollywood); Boston, Massachusetts; New York, New York; San Diego, California; Portland, Oregon; Buckhead, Georgia; Naples, Florida; Seattle, Washington; Miami, Florida; Washington, DC; Philadelphia, Pennsylvania; Columbia River Gorge, Washington; Nashville, Tennessee; Bethesda, Maryland and Minneapolis, Minnesota. For more information, please visit us at www.pebblebrookhotels.com and follow us on Twitter at @PebblebrookPEB.

Contacts

WCG
Christina Khoury, 612-806-0757
ckhoury@wcgworld.com

Release Summary

Hotel Zephyr, San Francisco’s newest boutique hotel, has teamed up with California based fashion designer Melissa Fleis to break the mold of the traditional hotel uniform.

Contacts

WCG
Christina Khoury, 612-806-0757
ckhoury@wcgworld.com