Gartner Includes bigtincan in CRM Vendor Guide, 2015

Leader in mobile content enablement listed in 2015 CRM research guide in Digital Content Management for Sales category

BOSTON--()--bigtincan, a leader in mobile content enablement, today announced that it has been included in The Gartner CRM Vendor Guide, 2015.

According to Gartner, Inc., "Digital CRM technologies that drive growth and elevate the customer experience top the list of CEOs' investment priorities for the next five years. Data and analytics tools that facilitate consistent, contextual interactions across all communications channels help provide market differentiation.”1

bigtincan’s innovative mobile content enablement platform, bigtincan hub, puts content into context, securely delivering the right content to the right user based on role, time, location, association and/or event with all the automation and tools needed to engage with content in one integrated platform. In addition, companies benefit from bigtincan’s insight into the utilization and value of content so that companies can understand what works and what doesn’t and replicate expert behavior across the entire group.

“bigtincan is honored to be included in this year’s guide as one of the Digital Content Management for Sales vendors,” said David Keane, bigtincan CEO. “When sales teams are with potential customers, every interaction and every minute counts. It’s critical for companies to provide their sales teams with the right content that will engage a specific customer at his or her specific stage of the buying process that can be delivered on a mobile device. We’re thrilled to be named one of the vendors that can accomplish that objective.”

Disclaimer

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About bigtincan

bigtincan transforms the way that sales and service organizations access, interact with, present and collaborate on content, as well as how they engage with customers when using their mobile devices. The company’s innovative mobile-first content enablement platform, bigtincan hub, puts content into context, securely delivering the right content to the right user based on role, time, location, association and/or event with all the automation and tools needed to engage with content in one integrated platform. With bigtincan, organizations can deliver an unprecedented customer-first experience for workforces that rely on their mobile devices to be productive. For more information, please visit www.bigtincan.com or follow @bigtincan on Twitter.

1 Gartner, The Gartner CRM Vendor Guide, 2015, Jim Davies, et al., March 11, 2015.

Contacts

fama PR for bigtincan
Deena Kimball, +1 617-986-5018
bigtincan@famapr.com

Release Summary

bigtincan, a leader in mobile content enablement, today announced that it has been included in The Gartner CRM Vendor Guide, 2015.

Contacts

fama PR for bigtincan
Deena Kimball, +1 617-986-5018
bigtincan@famapr.com