BOSTON--(BUSINESS WIRE)--Pingup’s Head of Business Development Charles Dyer will be a keynote speaker at the 2015 Local Search Association Conference taking place on Tuesday, April 21 in Los Angeles, California. Charles will join industry experts to discuss how mobile commerce will impact local businesses in the next three to five years.
Who: Charles Dyer is an experienced executive and former director of business development at Microsoft / Bing. At Pingup, Dyer is responsible for all publisher and search relationships. In addition to Dyer, the panel will also include MasterCard’s U.S. Market VP of Business Development and Strategic Alliances, David Galvan, and Square’s Head of Product Marketing, Evan Ginsburg.
What: Leveraging data and real-life examples, this session will explore how mobile-centric booking and payments are likely to affect consumers and impact digital marketing services in the next three to five years.
When: Tuesday, April 21, 2015, 2:45 – 3:25 p.m. PT
Where: Loews Hollywood Hotel
1755 N Highland Ave
Hollywood, CA, 90028
Why: According to a recent Nielsen study, U.S. adults spend 34 hours per month surfing the web from their mobile device. With the majority of consumers turning to mobile as the preferred source of web browsing, it’s no secret that mobile scheduling, booking and payments are changing the way consumers interact with local businesses. Smartphone adoption and apps are finally bringing these services into mainstream usage. The three industry experts on this panel will discuss the impact of the mobile evolution and how businesses should best adapt to meet the needs of the modern digital consumer by implementing mobile-centric booking and payment options.
Pingup is transforming online booking by enabling consumers to schedule service appointments with local businesses across their favorite publishers and mobile apps. Pingup consolidates “live” appointments inventory from top scheduling providers into a unified digital marketplace via its robust and simple-to-use REST API. With over 20,000 merchants on its platform, Pingup continues to add thousands of businesses each month. The company is headquartered in Boston’s Innovation District and backed by Avalon Ventures. For more information, visit www.pingup.com.