Bob’s Discount Furniture Celebrates Almost Two Decades of Support for the March of Dimes by Donating $40,000 to its Annual March for Babies Events

Company Also Helps by Running Public Service TV Ads in 11 States

MANCHESTER, Conn.--()--Bob’s Discount Furniture is donating $40,000 this month to sponsor the March of Dimes annual March for Babies events in Connecticut, Massachusetts, Washington, D.C., and Rhode Island. Bob’s has worked closely with the March of Dimes to support the annual fundraising program for the past 19 years.

As usual, Bob’s expects several teams of its employees to participate in upcoming marches around the region. Employees who can’t attend because they are working will show their support by wearing buttons with the message: “We’re walking while we’re working for the March of Dimes.”

This year, the company has also recorded a television public service announcement (PSA) that will air in 11 states, encouraging viewers to register for March for Babies events and raising awareness of the non-profit organization’s important contributions to identifying the causes of premature birth and finding ways to prevent it. The PSA features March of Dimes Ambassadors Miguel and Nancy Proano of Manchester, Conn., who lost their unborn son, Angel, in 2012 because of triploidy, a rare chromosomal abnormality.

“For nearly two decades, Bob’s has supported the March of Dimes and its important mission of giving all babies a healthy start,” says Cathy Poulin, public relations director, Bob’s Discount Furniture. “We’re proud to sponsor these annual March for Babies events, and we encourage everyone else to register and join in the fun.”

“Our sincere thanks go out to Bob, Cathy and the great team at Bob’s Discount Furniture for their many years of support and encouragement,” says Marc Spencer, division executive director of March of Dimes Connecticut Chapter. “We value their longtime partnership and look forward to many more years of working together to improve the health of babies by preventing birth defects, premature birth and infant mortality.”

March for Babies is the March of Dimes largest fundraising event, generating nearly $100 million each year. The organization’s Connecticut chapter is planning seven marches and a 5K run at several locations around the state this year, with a combined goal of raising $1.4 million over two weekends.

To find the nearest March for Babies event, or make a contribution, go to www.marchforbabies.org and enter your ZIP code. A partial list of March for Babies events across New England and the mid-Atlantic region is also available on Bob’s website at: www.mybobs.com/march-of-dimes.

About Bob’s Discount Furniture

Bob’s Discount Furniture provides a wide variety of quality furnishings – including living room furniture, bedroom furniture, dining room furniture, office furniture and home accents – at everyday low prices. The stores also offer a unique and enjoyable shopping experience featuring cafes in each store with free gourmet coffee, ice cream, cookies and candy. Since 1991, Bob’s has built strong customer loyalty by offering the highest-value home furnishings at the lowest possible prices. With 57 furniture stores located throughout New England, Delaware, Maryland, New Jersey, New York, Pennsylvania and Virginia, the Manchester, Conn.-based company has become the 14th-largest U.S. furniture chain. Bob’s is committed to supporting communities where its stores are located through a variety of charitable giving efforts. Bob’s Discount Furniture Charitable Foundation has anchored the company’s philanthropic work for more than 15 years. In addition, the Bob’s Outreach program was created as a separate entity to help schools and children-related charities. The company donates more than $2 million to charities through these programs each year. For more information on Bob’s charitable programs, visit http://www.bobscares.org/, and follow us on Twitter @MyBobs and @MyBobs_Charity and on Facebook at www.facebook.com/MyBobs.

About The March of Dimes

The March of Dimes is the leading nonprofit organization for pregnancy and baby health. With chapters nationwide, the March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality. For the latest resources and information, visit www.marchofdimes.org or www.nacersano.org (for Spanish). Find us on Facebook at www.facebook.com/marchofdimes and follow us on Twitter @marchofdimes.

Contacts

Media contact:
Upward Agency
Brandie Young, 510-599-2785 / Voice
brandie.young@upwardagency.com

Contacts

Media contact:
Upward Agency
Brandie Young, 510-599-2785 / Voice
brandie.young@upwardagency.com