Perfect365® Announces New Style it! Fashion Feature

ArcSoft’s Digital Makeover App Reaches 60 Million Users; Recommends Clothing, Shoes and Accessories for a Head-to-Toe Digital Makeover

FREMONT, Calif.--()--ArcSoft, the global leader of image-intelligent technologies, today announced the new Style it! feature in its free digital makeover app Perfect365®. The most popular app of its kind with more than 60 million users, rumored to include the queen of selfies, Kim Kardashian, Perfect365 now recommends the perfect clothing, shoes and accessories to complement each of its free Hotstyle one-tap makeovers.

Style it! helps users develop a cohesive head-to-toe look that coordinates makeup, clothing and accessories, with more than 100 pieces combined in a seemingly endless array of outfits. Encompassing a wide range of current trends - from effervescent and natural, to edgy and club-ready, to old-Hollywood glam - each ensemble can be viewed by selecting a Hotstyle makeover, then tapping the “i” icon.

“As Perfect365 has become the app millions of users turn to for inspiration, we’re thrilled to lend our expertise to inspiring fashion choices as well,” said Caroline Tien-Spalding, Sr. Director of Product Marketing, ArcSoft. “By coordinating clothing, shoes and accessories with our makeup looks, we are now the first app to offer users head-to-toe digital makeovers with just one tap.”

New bridal Hotstyles just in time for wedding season

Also announced today are two Bridal makeover packages, available now in the app store. Each set of four Hotstyles, custom-designed by Perfect365’s in-house beauty experts, is $1.99, and offers a variety of wedding-ready makeup looks. Along with flower crowns, headbands and boho-chic hair pieces, brides-to-be can experiment with an array of color palettes and makeup styles for day-of beauty planning inspiration. For the DIY bride, step-by-step how-tos make recreating one of these Hotstyles with real-life makeup a cinch.

How Perfect365 works

After users have snapped a few selfies or loaded photos from their camera rolls, ArcSoft’s industry-leading Face Detection technology automatically maps a person’s eyes, nose, cheeks, mouth and hairline in just seconds. This allows users to create flattering, realistic makeovers with dozens of Hotstyles, one-tap makeovers inspired by today’s hottest styles, timeless looks or natural palettes. Users can also customize their looks with nearly 20 tweaking tools that whiten teeth, brighten eyes, banish blemishes and much more.

For more information on Perfect365, high-res images, and screenshots, please visit perfect365.arcsoft.com. The app is available for iOS (iPhone, iPad), Android (phone and tablet) and Windows 8 devices. Follow @Perfect365 on Twitter or at www.facebook.com/Perfect365 on Facebook.

About ArcSoft

ArcSoft is the global leader in imaging intelligence technology. Now in our 20th year, we use our world-class Intelligent Imaging™ to enable visual ‘thinking' capabilities in more than 1 billion of today’s most popular smartphones.

ArcSoft is the creative team behind a line of innovative consumer products including simplicam® powered by Closeli®, the first and only home monitoring Wi-Fi video solution with Face Recognition.

For our device partners in computers, digital cameras, the hottest wearables, TVs, home appliances and cloud storage, we provide a full line of advanced imaging solutions including face and object recognition/detection, content-based analysis for pictures and video, studio-quality image and video enhancement. Our corporate customers and partners include many of the world’s leading OEMs and chip manufacturers, including companies like Amazon, Samsung, Nikon, Olympus, Canon, Sony, Panasonic, Lenovo, Sharp and Qualcomm. For more information, please visit: www.arcsoft.com. Follow @ArcSoft on Twitter and visit us on Facebook: www.facebook.com/arcsoftinc.

© 2015 ArcSoft, Inc. All rights reserved. ArcSoft, Perfect365, simplicam, and Closeli are either registered trademarks or trademarks of ArcSoft, Inc. in the United States and/or other countries. All other trademarks are the property of their respective owners. ArcSoft reserves the right to alter product and services offerings, and specifications and pricing at any time without notice, and is not responsible for typographical or graphical errors that may appear in this document.

Contacts

ArcSoft
Kelsey Verdier, 510-440-9901
kverdier@arcsoft.com

Release Summary

ArcSoft, the global leader of image-intelligent technologies, today announced the new Style it! fashion feature in its free digital makeover app Perfect365®.

Contacts

ArcSoft
Kelsey Verdier, 510-440-9901
kverdier@arcsoft.com