Research and Markets: Global Smart Watches Report 2015: Apple Watch, WatchKit, Android Wear, Tizen, WebOS, and Embedded OS - Devices, Operating Systems, Connectivity Technologies, and Application Markets

DUBLIN--()--Research and Markets (http://www.researchandmarkets.com/research/vvx899/smart_watches) has announced the addition of the "Smart Watches " report to their offering.

The Apple Watch is the most eagerly anticipated smart watch and wearable device to hit the market in 2015. It is not just Apple fans who are eagerly awaiting the biggest new product launch from Apple since the iPad; it is the entire wearables industry and supply chain. While Pebble succeeded in establishing the smart watch as a compelling product category, Apple's entry into this market is expected to provide the necessary boost to consumer awareness and interest that will truly kick off the market for the next wave of computing.

Since Apple's announcement in fall 2014, there has been a flurry of activity among competitors trying to position and reposition themselves. Companies like Samsung, LG, and Motorola have decided to compete head on with Apple in the high-end, multi-function smart watch segment. Swatch, the largest watchmaker in the world, has announced that it is launching a smart watch to rival Apple in 2015. Others like Garmin, Basis, and Wellograph will continue to focus on the fitness and wellness markets. And a third segment has emerged that includes incumbent watchmakers like Casio and newer names like Martian and Kairos, who have decided to take a different approach and introduce smart features in traditional watches, both analog and digital. Beyond the Apple Watch, it is expected a high degree of fragmentation in terms of form factor, functionality, and operating system. Overall, it is forecasted that annual smart watch shipments will grow from 2.3 million units in 2013 to 94.9 million in 2020, representing a compound annual growth rate (CAGR) of 71%.

This report examines global market trends for smart watches and provides 7-year market sizing and forecasts for smart watch device shipments and revenues during the period from 2013 through 2020. The report examines the technology issues, market opportunities, and barriers for smart watches and the relevant application markets including consumer, enterprise, industrial, healthcare, and sports. A separate analysis is provided around smart watch operating systems and the implications for watch app developers. Key industry players are analyzed in depth, including assessments of their relative strengths and weaknesses. Market forecasts are segmented by world region, application market, and connectivity technology.

Key Topics Covered:

1. Executive Summary

- Introduction

- Market Drivers

- Market Barriers

- Technology Issues

- Strategic Recommendations for Value Chain

- Market Forecast

2. Market Issues

- Market Drivers

- Market Barriers

- Application Analysis

- Pricing Analysis

3. Technology Issues

- MPU vs. MCU Platforms

- UI/UX Considerations

- Battery Life

- Connectivity Technologies

- Smart Watch Operating Systems

4. Key Industry Players

- Apple

- LG

- Motorola

- Samsung

- Sony

- Fitbit

- Omate

- Basis

- Garmin

- Meta Watch

- Withings

- Pebble

- Other Smart Watch Companies

5. Market Forecasts

- Definitions and Key Assumptions

- Shipments by Region

- North America

- Europe

- Asia Pacific

- Latin America

- Middle East & Africa

- Conclusions & Recommendations

6. Company Directory

7. Acronym and Abbreviation List

8. Table of Contents

9. Table of Charts and Figures

10. Scope of Study, Sources and Methodology, Notes

For more information visit http://www.researchandmarkets.com/research/vvx899/smart_watches

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Advanced Technology, Wireless

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Advanced Technology, Wireless