PALO ALTO, Calif.--(BUSINESS WIRE)--Globo Plc. (LSE-AIM: GBO), the global provider of enterprise mobility management and application development platforms and services, has been included in Ovum's 2015-16 Decision Matrix for Mobile Application Development Platform (MADP) Solutions. Globo is recognized as a major "Market Challenger" amongst the 12 leading MADP vendors, with the potential to become a Tier-1 player.
Ovum's assessment of the MADP vendors is based on a wide-ranging approach that includes mobile app management (MAM), mobile device management (MDM), app performance management (APM), app lifecycle management (ALM), and mobile security.
Vendors had to meet a number of criteria including having more than 200 customer companies, the ability to address midsize to large enterprise customers across multiple verticals, and the ability to support a minimum of functional areas and sets of features.
Michael Azoff, principal analyst for IT Infrastructure Solutions at Ovum, noted: “App development has shifted focus from Web programming to Web and mobile programming. The choice of development platforms and technologies is vast, and this has made the process of selecting a suitable MADP difficult. Ovum has engaged with the leading vendors in the market to produce an Ovum Decision Matrix for MADP, designed to make it easier for organizations to find an appropriate solution.”
He further added: “Globo is a fast-expanding mobile-dedicated business that also combines a consulting service division that is further enhanced with its recent acquisition of Sourcebits, which brings a lot of expertise in native mobile technologies and in the UI/UX design of mobile apps. Globo can build on its position in the MADP market by extending its capabilities in 2015, and it has a well-defined roadmap to do so. Given its parallel offerings around MDM and containerization through GO!Enterprise WorkSpace, Globo is in a good position to provide an end-to-end EMM capability. Where some of its competitors specialize in only MADP, Globo can aim to provide full app lifecycle management as well as device-level management, coping with a range of different types of enterprise demand.”
Costis Papadimitrakopoulos, CEO of Globo, commented: “Globo has been recognized in some of the most important industry reports in 2014-15. In Ovum’s recent report, we are recognized for our strong GO!AppZone product capabilities, the breadth of our unique product offering and Globo’s innovation and impact in the app development market. This further supports our belief that our business and product strategy is on the right path with a strong and differentiated market position."
Further details on the Ovum 2015-16 MADP Decision Matrix report are available here.
About Ovum's Decision Matrix report
The Ovum Decision Matrix identifies and compares the leading MADP vendors and provides guidance around their individual capabilities, strengths, and weaknesses across the full range of MADP technology features, and assesses the opportunities and threats that they face.
About Globo
Globo Plc. is a global provider of complete enterprise mobility and app development platform and services. Our GO!Enterprise (EMM) and GO!AppZone (MADP) offerings help businesses expand their engagement with employees and customers through the mobile channel via a secure and extensible environment that runs on all smart devices. The Group operates internationally through subsidiaries and offices in U.S., Europe, Middle East and South East Asia. Globo was recognized in the 2014 Gartner Enterprise Mobility Management Magic Quadrant report and Ovum's 2014-15 Decision Matrix for EMM Solutions. For more information visit www.globoplc.com.
