NEW YORK--(BUSINESS WIRE)--Amira Nature Foods Ltd (NYSE:ANFI), a leading global provider of branded packaged Indian specialty rice, is introducing the Amira Food Truck at Natural Products Expo West on March 6-8th in the United States.
The “Basmati Bus” will be parked outside of the Anaheim Convention Center in California to serve free dish samples featuring Amira branded products to all show attendees. The show’s attendance is expected to exceed 60,000.
“The Amira brand is expanding rapidly in the United States,” said Karan A Chanana, Chairman of Amira Nature Foods Ltd. “We want to introduce American consumers to the Amira brand with an inventive and contemporary approach, and are excited to premiere the Amira Food Truck.”
The “Basmati Bus” will be making appearances at several events throughout the year.
About Amira Nature Foods Ltd
Founded in 1915, Amira has evolved into a leading global provider of branded packaged Indian specialty rice and other products, with sales in over 60 countries today. The Company primarily sells Basmati rice, which is a premium long-grain rice grown only in certain regions of the Indian sub-continent, under its flagship Amira brand as well as under other third party brands. Amira sells its products through a broad distribution network in both the developed and emerging markets. The Company’s global headquarters are in Dubai, United Arab Emirates, and it also has offices in India, Malaysia, Singapore, Germany, the United Kingdom, and the United States. Amira Nature Foods Ltd is listed on the New York Stock Exchange (NYSE) under the ticker symbol “ANFI.”
For more information, please visit www.amira.net.
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