INDIANAPOLIS--(BUSINESS WIRE)--Endangered Species Chocolate (ESC) announced today that its chocolate bar line has received certification by Fairtrade America and is now offering the first ever chocolate bars made in America from Fairtrade certified West African cocoa beans that can be fully traced from farm to chocolate bar. ESC has committed only fully traceable cocoa beans sustainably grown and harvested under Fairtrade standards will be used to make their chocolate.
“Though we’ve always been proud of our fully traceable product and ethical practices, it’s especially exciting to partner with a globally recognized organization like Fairtrade,” says Curt Vander Meer, CEO, Endangered Species Chocolate. “Combining our traceability requirements and the Fairtrade standards, and to be the first American chocolate maker to do that, is especially sweet. This assures our customers that every bite of our chocolate bars are making a positive impact in the lives of small-scale farmers in West Africa.”
The cocoa used by ESC is grown by West African farmers who follow rigorous standards for protection of workers’ rights and the environment. When a customer purchases ESC’s Fairtrade certified bars, West African farmers earn a fair price and an additional Fairtrade social premium to invest in business and community projects such as improving education and healthcare, protecting their environment and improving their economic well-being.
“The FAIRTRADE Mark on every Endangered Species Chocolate wrapper demonstrates the company’s commitment to ethical trade and social impact,” said Hans Theyer, Executive Director of Fairtrade America. “It’s encouraging to see how ESC is making social impact part of their business model. Consumers like to know where their food is coming from and now have the unique opportunity to enjoy delicious Endangered Species Chocolate bars made in America with Fairtrade cocoa that can be traced back to Fairtrade farms in West Africa.”
ESC products will soon display the international FAIRTRADE Mark, which designates that the product meets the social, economic and environmental standards set by Fairtrade International. The Mark symbolizes the optimism of producers, linking the everyday determination of people in developing countries with the aspiration of consumers everywhere.
This significant certification, along with ESC’s 10% GiveBack program underscores the company’s mission to be a leader and trendsetter in the natural food market.