United Realty Adds to National Sales Team

Hiring of Steven Reed and Edward Frederick Showcase Firm’s Continued Expansion

NEW YORK--()--United Realty, a leading sponsor of commercial real estate alternative investment programs that includes United Realty Trust, Inc., the SEC-registered public non-traded REIT led by Jacob Frydman, has hired Steven E. Reed as Western U.S. Divisional Head of Sales and Edward J. Frederick as Assistant Vice President of Sales. The hirings reflect the continued development of United Realty’s national distribution capabilities.

“As United Realty continues to grow, recruiting the best people remains a top priority,” said Jacob Frydman, Chairman and CEO of United Realty. “Steven and Edward bring both wholesale and retail experience to United Realty, which will help our company better serve investors and the broker/dealer community.”

Bringing more than 30 years of experience in financial services to his new role as Western U.S. Divisional Head of Sales, Mr. Reed is responsible for United Realty’s sales west of the Mississippi River.

Prior to joining United Realty, Mr. Reed served as Product Manager for ARC Realty Finance Trust, West Divisional Manager for NorthStar Realty Securities and Senior Regional Vice President with Dividend Capital. Before working in wholesale distribution, Mr. Reed spent ten years in retail production roles with Merrill Lynch and Crowell Weedon & Company.

Mr. Reed received a B.S. in Aeronautical Science from Embry-Riddle Aeronautical University and an M.S. in Systems Management from the University of Southern California. Based in San Diego, CA, Mr. Reed has his series 7, 24, 53, 63 and 65 licenses.

Mr. Frederick joins United Realty after serving as a Business Development Specialist for TD Ameritrade, where he focused on building client relationships. Mr. Frederick received his BA and MBA from Adelphi University and holds his series 7 and 66 licenses.

About United Realty

United Realty Advisors, LP, established by veteran real estate investor Jacob Frydman, sponsors and manages a platform of commercial real estate investment programs, including an SEC registered public Real Estate Investment Trust (REIT).

Building on its founder’s successful track record of investing and advising on more than $2 billion in commercial real estate transactions through multiple real estate investment cycles, United Realty leverages the experience and financial acumen of its management team to capitalize on investment opportunities in commercial real estate. Those opportunities involve numerous property types, including office, industrial, retail, hospitality, multifamily and age-restricted residences, and other real estate related assets.

United Realty strives to develop innovative, best-in-class, real estate financial services products which are generally not available from other sponsors. These investments are designed to meet or exceed the needs of its investors. These products are designed to rigorously protect invested capital, while generating above-market, risk-adjusted, returns. Through its United Realty Securities affiliate, United Realty distributes its products through a national sales team dedicated to the independent broker dealer community and RIAs across the country.

Contacts

Media:
For United Realty
Greg Menken, 201-465-8017
gmenken@beckermanpr.com

Release Summary

Hiring of Steven Reed and Edward Frederick showcases commercial real estate firm’s continued expansion

Contacts

Media:
For United Realty
Greg Menken, 201-465-8017
gmenken@beckermanpr.com