DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/tfxhx9/lines_ott) has announced the addition of the "LINE's OTT Communications Strategy" report to their offering.
LINE's comprehensive social messaging app and wealth of content creates a distinctive user experience aimed at attracting users to the LINE universe'.
In June 2011, Naver launched LINE, a social messaging app offering an extensive array of social features, including a home page, messaging, video services and gaming. LINE has achieved strong subscriber growth by offering a comprehensive range of communication and gaming apps as well as unique content, all integrated on a single platform.
This Viewpoint provides:
- Detailed analysis of LINE's key performance indicators (KPIs) and propositions
- Implications for operators
- Competitive analysis of LINE compared to its main rivals
- A SWOT analysis and scored rating of LINE's prospects in the digital economy, with a focus on mobile activities.
For more information visit http://www.researchandmarkets.com/research/tfxhx9/lines_ott