NEW YORK--(BUSINESS WIRE)--Loehmann's, the cherished off-price retailer, is pleased to announce that Tony D'Annibale is joining the Loehmann's Advisory Board, as the company builds its online marketplace, Loehmanns.com. Mr. D'Annibale, President of Jessica's Brands, has extensive experience in retailing and in the off-price merchandise category. The Loehmann's Advisory Board will work with the management team during its relaunch as an online retailer.
Mr. D'Annibale has more than 30 years of department store retailing and off-price experience. Mr. D'Annibale served as the Chief Merchandising Officer of Rue La La, a leading online lifestyle shopping destination. Under previous ownership, Mr. D'Annibale had served as Loehmann's Executive Vice President of Merchandising for over 20 years.
"I am thrilled to be part of this team and to be part of the new Loehmann's story as it begins this chapter online. The brand has had loyal customers who are always looking for the latest trends - and online shopping is the trendy way forward."
"His experience with digital retail as well as his background in merchandizing makes him an ideal addition to our team. His understanding of the Loehmann's customer aligns with our passion for building upon the heritage of this beloved brand," stated Andrew Sole, Managing Member of Esopus Creek Advisors, which owns the Loehmann's name.
Founded in 1921 by Frieda Loehmann, the company expanded under her son's leadership before going public in the 1960s. The brand's ownership changed hands multiple times, but Loehmann's customers stayed loyal. The last of the brick-and-mortar stores were closed after its bankruptcy in 2013, but under new ownership, the brand is being expanded online.