DANBURY, Conn.--(BUSINESS WIRE)--shecco, the worldwide expert in natural refrigerant news, is pleased to announce the launch of Accelerate America, the first monthly news magazine written for and about the most progressive business leaders working with climate-friendly natural refrigerants in the United States, Canada and Mexico.
The mission of the magazine is to advance adoption of natural refrigerants -- such as carbon dioxide, ammonia, propane, isobutane, water and air – by informing readers about how they are being used in HVAC&R (heating, ventilation, air-conditioning and refrigeration) applications across industries in North America.
“Natural refrigerant-based technologies are disrupting the HVAC&R industry in North America,” said Marc Chasserot, publisher of Accelerate America and managing director, shecco. “Behind this wave of innovation are people with brilliant and creative ideas who are designing and using functioning technologies in brand new ways to meet exciting new business opportunities. These are the people, ideas and technologies we want to cover in Accelerate America.”
Featuring exclusive interviews with end users, industry news and expert analysis, Accelerate America will draw attention to technology innovation but will also ask tough questions and discuss the challenges of using natural refrigerant-based technologies.
“Using natural refrigerants in lieu of synthetic refrigerants that are potent greenhouse gases is not only an environmental win; it is also potentially a business win for end users like retailers, warehouses, truckers and corporations,” said Michael Garry, North American Editor, Accelerate America.
“We hope that the insights into the business opportunities for natural working fluids will help to advance their adoption in North America, and ultimately help to tackle climate change,” said Janaina Topley Lira, International Editor, Accelerate America.
Accelerate America is viewable online at no charge at http://accelerate.shecco.com. In addition, print editions of the magazine will be distributed at key North American trade shows.
For more than a decade Belgium-based market development expert shecco (www.shecco.com) has been helping bring climate friendly technologies faster to market. shecco supports over 100 partners worldwide in the HVAC&R sector, where the focus is on sustainable refrigeration, heating & cooling technologies using natural refrigerants.