Focused Image Promotes Web, Interactive Creative Director Greg German to Agency Vice President

WASHINGTON--()--Focused Image Inc., one of the top advertising agencies in the D.C. metro area, delivering award-winning branding, marketing and public relations creative services to a broad range of local, national and international clients, announced today it has promoted web and interactive creative director Greg German to vice president.

“Greg established our award-winning interactive group and he has been instrumental in our growth in web development and multimedia,” said Focused Image president Toby Eckhardt. “I know he’ll excel with his new responsibilities managing the web and interactive group as a new profit center.”

Since 2000, German has led the creative efforts for all of Focused Image’s web and interactive initiatives, including online advertising, Flash development and website design and architecture. His skills in design, copywriting, broadcast production and brand strategy development continue to make him a valuable asset to the Focused Image team. German has also won multiple Addy and PICA awards for his print, radio and television work.

“Focused Image is a company where strategy, design and execution all come together to deliver outstanding results for clients, and it’s extremely satisfying to be a part of that process,” said German. “The digital landscape has expanded and changed rapidly, especially over the past decade, and today it’s absolutely critical that our customers have a strong image online as well as the right mix of interactive in their communications program. I look forward to the opportunity to continue to work with our clients to keep them ahead of the digital curve.”

German’s background portfolio and experience includes work with many of the top-ranking agencies in global communications. Before joining Focused Image, German held a number of high-level creative positions, including executive creative director for Ketchum Creative Works, senior creative director for Image Communications, and senior creative director for iXL.

About Focused Image Inc.

Focused Image Inc. is an award-winning marketing communications agency specializing in branding, advertising and public relations. Based in Falls Church, Virginia, the agency is a recognized leader in the Washington metro area’s communications industry. Focused Image was founded nearly 30 years ago by Toby Eckhardt, a leading authority on strategic positioning and branding. Since then, it has been helping clients — from Fortune 500 companies to fast-growing technology startups — build brands and launch new products with strategies that include creative communications concepts and programs that deliver results. More information about the agency is available at www.focusedimage.com.

Contacts

Focused Image
Kristina Messner, 703-678-6023
kmessner@focusedimage.com

Release Summary

Focused Image, a top ad agency in the DC area, has promoted Greg German to vice president; he'll manage the web/interactive group as a new profit center and continue to lead digital creative efforts.

Contacts

Focused Image
Kristina Messner, 703-678-6023
kmessner@focusedimage.com