Tour de Fresh Announces Riders Have Raised Over $100,000 with Two Weeks Remaining

Press are Invited to Multiple Special Events during the Four Day Bike Ride

IRVING, Texas--()--Tour de Fresh:

WHO: Tour de Fresh is a four-day cycling event that raises funds for the United Fresh Foundation’s Let’s Move Salad Bars to Schools (LMSBTS) campaign founded by the Food Family Farming Foundation, National Fruit and Vegetable AllianceUnited Fresh Produce Association Foundation and Whole Foods Market in support of First Lady Michelle Obama’s Let’s Move! Initiative.

WHAT: Participants have raised over $100,000 to date; their goal is to raise $120,000 to purchase 40 new salad bars to donate to school districts across the country.

WHY: Today, more than 38 million of U.S. school-aged children are obese according to the Center for Disease Control and Prevention. The number of obese students has tripled since 1980.

WHEN & WHERE:

 
 

Sunday, October 12th

 

6:00 p.m. Welcome Dinner Event sponsored by Tanimura & Antle

Location: The Wharf Marketplace, 290 Figueroa Street, Monterey, CA 93940

 

Monday, October 13th

8:30 a.m. Starting Line Ceremony and Media Event with U.S. Congressman Sam Farr

Location: The Lafayette Bakery, 3672 The Barnyard Suite #E22, Carmel, CA 93923

 

7:00 p.m. Dinner Event sponsored by California Giant Berry Farms and SUNSET Produce

Location: 1890 W. Stowell Road, Santa Maria, CA 93458

 

Tuesday, October 14th:

7:00 p.m. Dinner Event sponsored by Mission Produce

Location: The Courtyard by Marriott, 600 E. Esplanade Drive, Oxnard, CA 93036

 

Wednesday, October 15(th)

8:00 a.m. Breakfast Media Event - Salad Bar Donation to Conejo Valley School District - Sponsored by Deardorff Family Farms

Location: 400 N. Lombard, Oxnard, CA 93032

 

7:00 p.m. Dinner Event sponsored by QSI Produce

Location: Abigaile Restaurant, 1301 Manhattan Ave, Hermosa Beach, CA 90254

 

Thursday, October 16th

12:00 p.m. Media event – Official Finish Line Ceremony and Check Donation to United Fresh Foundation – sponsored by SUNSET Produce, IFCO, Ocean Mist, Chipotle Southern California and TSAMMA Juice

Location: 777 W. Convention Way, Anaheim, CA 92802

RSVP: Press are invited to all events; RSVP to stacey@gopublicrelations.com.

Contacts

for Tour de Fresh
Stacey Gaswirth, 214-213-4675
stacey@gopublicrelations.com

Release Summary

Tour de Fresh Announces Riders Have Raised Over $100,000 with Two Weeks Remaining; Press are Invited to Multiple Special Events during the Four Day Bike Ride

Contacts

for Tour de Fresh
Stacey Gaswirth, 214-213-4675
stacey@gopublicrelations.com