PHILADELPHIA--(BUSINESS WIRE)--Yoh received two Best in Class honors at the American Staffing Association (ASA) national 2014 Staffing VOICE Awards in recognition of its comprehensive web presence and stellar corporate brand, which have set it apart among firms with more than $100 million in annual sales.
The first Best in Class award acknowledged Yoh’s significant efforts toward creating a content-rich digital presence that has helped revolutionize the staffing industry through advanced web design.
“Through our new website, which features an in-depth digital magazine, infographics, and other topical staffing resources, we aimed to communicate our leadership in the evolved and forward-thinking new world of staffing,” said Matt Rivera, Vice President of Marketing and Communications at Yoh. “We realized that in order to truly engage with clients and prospects in a meaningful way we had to bring Yoh into today’s age of visual engagement and generous content sharing.”
Yoh also received the Best in Class honor in the category of Company Identification after introducing its new brand at the start of 2014. “Today, a staffing company can’t just offer a service; it must offer a partnership. We recognized that our former brand didn’t accurately communicate the stock we put in partnerships,” added Rivera. “This new brand was meant to demonstrate that Yoh gets it. We are ahead of the curve and ready to be our clients’ workforce partner of choice.”
The ASA Staffing VOICE Awards recognize the voice, originality, innovation, creativity, and effectiveness—VOICE—of ASA member firm communications campaigns. A panel of communications experts judges entries in four award classes based on general appeal and overall quality, content and message, originality of approach, target audience, and effectiveness in meeting campaign objectives.
“The ASA VOICE Awards showcase the truly exceptional programs of ASA member firms to strategically, creatively, and effectively communicate with candidates, employees, clients, and the public at large,” said Richard Wahlquist, ASA president and chief executive officer. “ASA salutes all the VOICE Award honorees, including Yoh, for their communications programs that help to advance the interests of the staffing industry.”
The 2014 ASA Staffing VOICE Awards competition was sponsored by CareerBuilder, an ASA corporate partner.
For over 70 years, Yoh has provided the talent needed for the jobs and projects critical to our clients’ success by providing comprehensive workforce solutions that focus on Aerospace and Defense, Engineering, Federal Services, Health Care, Life Sciences, Information Technology and Telecommunications. Yoh fulfills immediate resource needs and delivers enterprise workforce solutions, including Managed Services, Recruitment Process Outsourcing, Vendor Management Systems, Independent Contractor Compliance, and Payroll Services. For more information, visit yoh.com.
About the American Staffing Association
The American Staffing Association is the voice of the U.S. staffing, recruiting, and workforce solutions industry. ASA and its affiliated chapters advance the interests of the industry across all sectors through advocacy, research, education, and the promotion of high standards of legal, ethical, and professional practices. For more information about ASA, visit americanstaffing.net.