LOS ANGELES--(BUSINESS WIRE)--Leading accessory and handbag brand, Patricia Nash is set to launch their #CarryMeThrough Campaign for Breast Cancer Awareness Month this October. The #CarryMeThrough campaign is inspired by the bond among grandmothers, mothers, and daughters, and Patricia Nash, who also shares that special bond with her mother and daughter, wants to show the world how powerful it can be.
Designer Patricia Nash will ask mothers and daughters to submit their inspirational breast cancer story of how their bond helped support and overcome that challenging time in their life. Each submission entered has a chance to win a weeklong trip for two to Italy!
“When I visit stores I often notice two or even three generations of women shopping together. I love seeing how my creations appeal to women of all ages. It reminds me of when I found my mother’s prized handbag in her closet five years ago, which actually inspired me to launch this brand. It is a truly special feeling that I want to celebrate during this month,” says Patricia.
The #CarryMeThrough campaign will begin Wednesday, October 1, 2014, and run until the end of the month. All submissions will be made on a special landing page on the Patricia Nash website www.patricianashdesigns.com/bca, where participants will be asked to submit a photo with a caption and storyline for a chance to win. There will also be an opportunity to nominate a mother/daughter team who has been inspirational to watch during their fight with breast cancer. The campaign will be posted on the Patricia Nash website where readers will be able to view all submissions. Winner will be chosen by Patricia and Jennifer, and will be announced on The Patricia Nash website November 1st.
About Patricia Nash:
The quintessential embodiment of style, form and function, Patricia Nash Designs creates handbags and accessories that are made of beautiful, vegetable tanned Italian leather. The company was founded in 2012 by the designer Patricia Nash who was inspired by her extensive international travels and vintage handbags found in her mother’s closet. The collection pays homage to Old World craftsmanship through delicate, hand-finished detailing including hand-dying, hand-cutting, hand-sewing and a hand-embossed logo in every design. Patricia Nash Designs is based in Knoxville, TN, and sold in major retail department stores nationwide.