Research and Markets: Japanese Consumer Attitudes and Online Retail Dynamics 2013-2018

DUBLIN--()--Research and Markets (http://www.researchandmarkets.com/research/pfzz8f/consumer) has announced the addition of the "Consumer Attitudes and Online Retail Dynamics in Japan, 2013-2018" report to their offering.

Consumer Attitudes and Online Retail Development in Japan, 2013-2018 is the result of extensive market research covering the online retail industry in Japan. It provides the magnitude, growth, share, and dynamics of the online retail market in Japan. It is an essential tool for companies active across Japan online retail value chain and for new companies considering entry into the Japanese online retail market. It provides data for historic and forecast online retail sales, and also includes the business environment and country risk related to Japan online retail environment. In addition, it analyses the key consumer attitudes and behaviors shaping the online retail industry.

Key Topics Covered:

1 Introduction

2 Market at a glance

3 Consumer Insight: Online Shopping Attitudes and Behaviors

  • Growing internet penetration acting as a catalyst for emerging online shopping market
  • Fixed broadband penetration increasing at a steady rate
  • Increasing use of mobile Internet will boost mobile shopping
  • Food and Beverage - Purchase route shifting from brick to click
  • Aging population becoming more familiar to the digital world
  • Smaller households and increase in working women population boost online retailing
  • Increasing use of smart phones as a medium for shopping
  • Offline retailers playing catch-up in the online market
  • Retailers influencing customers' purchase decisions through faster and free delivery plans
  • Smartphone apps helps fashion retailers to enhance shopping experience and boost sales
  • The increase in sales tax might force price sensitive consumers to look for online channel

4 Online Channel Dynamics

  • Japan online vs. offline channel forecasts
  • Online penetration: global and regional comparisons
  • Japan retail channel dynamics - future performance
  • Channel group share development
  • Individual channel performance
  • Online vs. offline retail sales comparison by category group, 2013
  • Online retail market dynamics by category
  • Online retail sales share by category group
  • Online retail sales growth by individual category
  • Food and grocery categories: market size and forecasts
  • Electrical and Electronics categories: market size and forecasts
  • Music, video, and entertainment software categories: market size and forecasts
  • Apparel, accessories, luggage and leather goods categories: size and forecasts
  • Books, News and Stationery categories: Market Size and Forecasts
  • Sports and Leisure equipment categories: market size and forecasts
  • Furniture and floor coverings categories: market size and forecasts
  • Home and Garden categories: market size and forecasts
  • Health and Beauty categories: market size and forecasts

5 Case Studies: Leading Online Retailers in Japan

  • Rakuten
  • Zozotown
  • Joshin Denki
  • Oisix - popular as organic food online retailer
  • Seiyu - aims to be the largest online supermarket with the lowest cost

6 Appendix

For more information visit http://www.researchandmarkets.com/research/pfzz8f/consumer

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: E-Business, Retail

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: E-Business, Retail