Butter is Back: France’s Popular Président Butter Now Available in U.S. Supermarkets Nationwide

NEW YORK--()--There is a lot of butter on the supermarket shelves, but choosing wisely just became easier. Président Butter, the #1-selling imported butter in France, where people consumer more butter than anywhere else in the world, is now more accessible than ever as Americans discover what true butter, made from cream, tastes like and how it adds taste, too.

Julia Child must be smiling in culinary heaven. Butter – the ingredient in cooking and baking that elevates food to art, transforms bland to sensational and just tastes good with everything – is back and it’s healthy. And for the first time ever, Président Butter is available in spreadable form.

Président, which is also famous for its cheese, is prized because:

  • Its butter contains 100% cream with no added oils
  • It has a luxurious texture, full nutty flavor and rich golden color
  • Ranked third among 13 cultured butters by top food critics
  • Cultured cream adds a distinct flavor not present in sweet cream butter
  • It's grass fed
  • Contains the coveted and scarce Vitamin K2 that increases calcium metabolism

According to a just published meta-analysis in the Annals of Internal Medicine, there is no evidence to support the notion that saturated fat increases the risk of heart disease. “Butter” has been in our vocabulary for more than 4,500 years. The Egyptians knew about it. The Irish and Scotts and Finns were buried with it. And it was so sacred in some places it was used in religious ceremonies. The Dutch added Marigold flowers to it 1,300 years ago and it's been some kind of yellow ever since.

Président is available in Salted and Unsalted Butter Bar (7oz.), Spreadable Butter and Light Butter (7oz.), and Sea Salt Butter (8.8oz.) The entire line is available at grocery and retail chains nationwide, including Publix Supermarkets.

Contacts

Media:
Percepture
Liz Wiener Neale, 516-972-4863
liz@percepture.com

Contacts

Media:
Percepture
Liz Wiener Neale, 516-972-4863
liz@percepture.com