Disguise to Offer Costumes & Accessories Based on Top Entertainment Properties and Evergreen Brands

Top brands and entertainment licenses include Strawberry Shortcake™, The Simpsons, Austin Powers™ and more

MALIBU, Calif.--()--JAKKS Pacific, Inc. (Nasdaq: JAKK) announced today that its Halloween costume division, Disguise®, has renewed and expanded agreements for multiple top entertainment properties to produce Halloween costumes and accessories launching at retailers nationwide this Halloween season.

Disguise has renewed its licensing contract with American Greetings Properties to create costumes and accessories for the beloved Care Bears™ property and has expanded their agreement to now include Strawberry Shortcake™.

Disguise has also renewed its agreement with Twentieth Century Fox Consumer Products to produce costumes and accessories for renowned properties, The Simpsons and Family Guy.

Lastly, Disguise has renewed agreements with Warner Bros. Consumer Products to continue creating Halloween costumes and accessories for the iconic Austin Powers™ franchise.

“We are very excited to continue to create costumes that bring to life these iconic characters,” said Joe Anton, President of Disguise Inc. “Disguise is the go-to manufacturer for high-quality, cost conscious costumes that meet the demands of today’s discerning consumer. We pride ourselves on offering unique and creative costumes that raise the bar year after year. These are characters that everyone knows and loves and our teams bring the industry’s top expertise to each and every license.”

Care Bears™, Austin Powers™, Family Guy and The Simpsons costumes will be available at retailers nationwide for the 2014 Halloween season. Strawberry Shortcake costumes and accessories will be available in 2015.

About Disguise

Since 1987, Disguise has been a leader in the Halloween industry creating innovative and trend setting costumes and accessories. Based in San Diego, Disguise produces costumes and accessories under many of the world’s leading licensed brands as well as its own proprietary brands for the nation’s largest retailers including specialty, party and pop up stores. As a wholly owned subsidiary of JAKKS Pacific since 2008, Disguise designs and manufactures millions of costumes for the American and other markets worldwide each year bringing smiles and creating memories for kids and adults alike. To see Disguise’s extensive Halloween collection, please visit www.disguise.com.

Disguise is a trademark of Disguise, Inc.

About JAKKS Pacific, Inc.

JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer and marketer of toys and consumer products with a wide range of products that feature popular brands and children's toy licenses. JAKKS’ diverse portfolio includes Action Figures, Electronics, Dolls, Dress-Up, Role Play, Halloween Costumes, Kids Furniture, Vehicles, Plush, Art Activity Kits, Seasonal Products, Infant/Pre-School, Construction Toys, Ride-On Vehicles, Wagons, Inflatable Environments and Tents, Impulse Toys and Pet Products sold under various proprietary brands including JAKKS Pacific®, Road Champs®, Funnoodle®, JAKKS Pets™, Plug It In & Play TV Games™, miWorld™, Kids Only!®, Tollytots®, Disguise®, Moose Mountain® and Maui®. JAKKS is also the creator of the underlying Monsuno® property and toy line. JAKKS is an award-winning licensee of several hundred nationally and internationally known trademarks including Nickelodeon®, Warner Bros.®, DC Comics, Saban’s Power Rangers® and Cabbage Patch Kids®. DreamPlay Toys, LLC is a joint venture between JAKKS Pacific, Inc. and NantWorks LLC to develop, market and sell toys and related consumer products incorporating NantWorks’ proprietary iD recognition technology. www.jakks.com

About Warner Bros. Consumer Products

Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

About Twentieth Century Fox Consumer Products

A division 21st Century Fox and recognized industry leader, Twentieth Century Fox Consumer Products licenses and markets properties worldwide on behalf of Twentieth Century Fox Film Corporation, Twentieth Century Fox Television and Fox Broadcasting Company, as well as third party lines. The division is aligned with Twentieth Century Fox Television, the flagship studio leading the industry in supplying award-winning and blockbuster primetime television programming and entertainment content.

This press release may contain forward-looking statements (within the meaning of the Private Securities Litigation Reform Act of 1995) that are based on current expectations, estimates and projections about JAKKS Pacific's business based partly on assumptions made by its management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such statements due to numerous factors, including, but not limited to, those described above, changes in demand for JAKKS' products, product mix, the timing of customer orders and deliveries, the impact of competitive products and pricing, and difficulties with integrating acquired businesses. The forward-looking statements contained herein speak only as of the date on which they are made, and JAKKS undertakes no obligation to update any of them to reflect events or circumstances after the date of this release.

© 2014 JAKKS Pacific, Inc.

AUSTIN POWERS: INTERNATIONAL MAN OF MYSTERY and all related characters and elements are trademarks of and © New Line Productions, Inc.
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Contacts

JAKKS Pacific, Inc.
Victoria Venturi
(310) 455-6235

Release Summary

JAKKS Pacific, Inc. (Nasdaq: JAKK) announced today that its Halloween costume division, Disguise®, has renewed and expanded agreements to offer costumes based on top entertainment properties.

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Contacts

JAKKS Pacific, Inc.
Victoria Venturi
(310) 455-6235