MINNEAPOLIS & SIOUX FALLS, S.D.--(BUSINESS WIRE)--VistaComm, a national precision marketing leader based in Sioux Falls, and The Links Group, an accomplished PR, public affairs and community relations firm based in Minneapolis, announce the launch of VistaLinks Marketing. This joint collaboration provides a complete spectrum of marketing, public affairs, grassroots, digital and communications solutions for organizations seeking community acceptance and state and local government regulatory approvals for new enterprises, expanding operations, and other initiatives.
The precision marketing focus of VistaComm and the public affairs focus of The Links Group is a unique combination of insights and experience. The Links Group team includes former executives of major industries including energy and telecommunications utilities, renewable energy, start-up enterprises and others with influential connections. The VistaComm team has expertise in strategic marketing, brand strategy, customer targeting, marketing communications and digital programs including websites, social media, e-mail campaigns and more.
“This is an exciting collaboration with Kristine Sundberg and her Links Group team,” said Troy Long, President and COO of VistaComm. “They have a strong track record in getting positive media coverage and support for complex and controversial initiatives from regulators, communities, and special interest groups. Kris’s extensive experience and knowledge in traditional energies, renewable energy and infrastructure expansion provides a powerful complement to the VistaComm strength in broad based marketing programs.”
“The VistaComm roots in agri-business will be a huge asset when working with companies who need to get the engagement and support of their customers, communities and citizens,” states Kristine Sundberg, CEO of The Links Group. “Their methodical assessment of each market and audience targeting will add clarity to the messaging and strategy development Additionally, their deep understanding of marketing in rural communities will enable a comprehensive approach to engaging a wide range of stakeholders and decision makers.”
About The Links Group:
The Links Group is a team of executive level professionals coming from the energy, food, telecommunications and a broad range of both large and entrepreneurial companies. The firm specializes in helping companies and organizations expand markets and attain community acceptance and regulatory approvals using integrated PR, public affairs, community outreach, investor relations and marketing communications strategies. For more information visit www.linksresults.com.
VistaComm is a national, precision marketing leader providing a full spectrum of media and technology solutions in print and digital formats. Services include market research and strategy development; branding programs; newsletters; magazines; website creation; content development; advertising campaigns; and other strategic communication. Clients include organizations in agribusiness, financial services, renewable energy and rural industries. For more information visit www.vistacomm.com.