Research and Markets: 2014 Worldwide Direct Mail Advertising Industry & Market Report

DUBLIN--()--Research and Markets (http://www.researchandmarkets.com/research/3zrpmv/2014_worldwide) has announced the addition of the "2014 Worldwide Direct Mail Advertising Industry-Industry & Market Report" report to their offering.

The 2014 Worldwide Direct Mail Advertising Industry-Industry & Market Report, published annually , contains timely and accurate industry statistics, forecasts and demographics. NEW for 2014! 14 more countries included and the proprietary 2014 Worldwide Economic Forecast executive summary.

The report features 2014 current and 2015 forecast estimates on the size of the industry (sales, establishments, employment) for the 61 largest world countries, such as Japan, China, India, Russia, Canada, Mexico, Brazil, Argentina, UK, France, Germany, Italy and U.S.. The report also includes industry definition, 5-year historical trends on industry sales, establishments and employment and estimates on up to 10 sub-industries, including mailing services, mailing list services and brokers.

Barnes Reports' Industry & Market reports are an essential part of any GAP analysis, benchmarking project, SWOT analysis, business plan, risk analysis, or growth-share matrix.

INDUSTRY DEFINITION

NAICS 54186: Direct Mail Advertising.

This industry comprises establishments primarily engaged in (1) creating and designing advertising campaigns for the purpose of distributing advertising materials (e.g., coupons, flyers, samples) or specialties (e.g., key chains, magnets, pens with customized messages imprinted) by mail or other direct distribution; and/or (2) preparing advertising materials or specialties for mailing or other direct distribution. These establishments may also compile, maintain, sell, and rent mailing lists.

Related Industries

- Direct Mail Printing

- Commercial Printing

- Advertising Agencies

- Mailing Houses

US Census Categories

NAICS 54186 - Direct Mail Advertising is 85% comparable to

- SIC 7331 - Direct Mail Advertising

Sub-Industries

- Direct mail advertising services

- Addressing service

- Addressographing service

- Mailing list compilers

- Mailing service

- Mailing list management

- Mailing list brokers

Please note, this report offers statistical information only and does not include an analysis of the figures.

For more information visit http://www.researchandmarkets.com/research/3zrpmv/2014_worldwide

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Advertising and Marketing

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Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Advertising and Marketing