BOSTON--(BUSINESS WIRE)--IdeaPaint, the leader and innovator in workplace collaboration technology, launched Design Works, a new eBook that showcases new, award-winning office designs and the positive impact these workplaces have had on strengthening productivity, recruitment, employee moral and brand identity. A variety of organizations are profiled in the eBook – from established stalwarts like Velcro Industries to emerging firms such as Clypd and LogMeIn – with each profile focusing on the transformation that occurred during the design process. Interior designers and architects from leading firms and their corporate clients are interviewed about this transformation process – sharing helpful advice and tips that will inspire and motivate those involved in office design or re-design. The Design Works eBook is available here.
“As the creator of the high-performance dry-erase paint category, IdeaPaint has transformed 100,000 office spaces in 40 countries with writable surface walls – so we have witnessed workplace transformations of all kinds,” said IdeaPaint President John Stephans. “In Design Works, we partnered with forward thinking design firms and businesses to demonstrate how business objectives and culture manifest in workplace design to help drive business results.”
Design Works readers will take a journey of workplace transformation and witness the positive impact of a well-constructed office design on company performance, morale and brand reinforcement. Below is a snapshot of just a few of the organizations, architecture and design firms profiled in Design Works:
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EnerNOC
- EnerNOC, a provider of energy intelligence software, worked with Spagnolo, Gisness & Associates to create a breathtaking, lean, green streamlined 8,000 square foot space in Boston’s bustling Seaport District.
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HUGE
- Leading digital agency HUGE worked with Abramson Teiger Architects to transform its Los Angeles office from a collection of gray offices to a borderless space more conducive to circulating ideas and organic dialogue. Tall glass walls, natural light and IdeaPaint walls enhance the airy Southern California feel of the office, warming teams, clients and visitors alike.
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Clypd
- Hot ad-tech firm Clypd has one of the most coveted workspaces with its mid-century modern décor, custom bar and conference rooms designed to look and feel like an actual living room. Clypd worked with Haley McLane LLC, who created a welcoming communal space that would attract and retain the best talent in the competitive ad-tech market while adhering to Clypd’s budget. The result is a modern masterpiece.
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LogMeIn
- Fast-growing LogMeIn – provider of a suite of services that include screen sharing app join.me and team-oriented cloud solution Cubby – sought to turn their office into a veritable playground in keeping with their “work is play” ethos. Boston design firm Spagnolo Gisness & Associates created a dazzling six-floor space that features a putting green, pool table, floor-to-ceiling images of beaches in Australia and Knoll sit-or-stand desks for LogMeIn’s young, energetic staff of 350 to enjoy and prosper.
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Evernote
- Redwood, CA-based startup Evernote transformed their space – a dull beige former insurance sales office – into a sunny open floor plan with large IdeaPaint walls to invite collaboration. The open offices are counterbalanced with the addition of four private phone booths, which were installed to give workers the option of privacy for phone calls or greater quiet and concentration. Standard Studio, a San Francisco design firm, shares their tips for introducing more transparency and trust into the workplace culture through design.
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Velcro Industries
- Velcro Industries – known for its wildly successful, eponymous hook and loop fastener technology – sought to open a new U.S. office in Boston that would house its corporate level functions including marketing, finance, human resources, consumer business and brand management. The company found an ideal space in Boston’s booming downtown but sought an office look-and-feel that would emulate its European headquarters with a more modern twist. Working with Spanish interior designers Lorena Sauras and Luis Eslava, Velcro transformed the original space, replacing 1960s cubicles with an open floor plan featuring glass offices, collaborative spaces and IdeaPaint walls.
“As evidenced from Design Works, writable surface walls continue to be a favorite design component for organizations of all sizes,” said Stephans. “Today, they are a must have feature for new and re-designed offices and we are pleased to be at the forefront of this revolution.”
Writable surfaces have emerged as one of the hottest design trends of 2014 – which coincides with an uptick in workplace design spending. Organizations are poised to spend more on new and re-designed workspaces in the coming years. According to the American Institute of Architects, non-residential construction will grow by 7.2% in 2014. And, the Interior Design Billings Index, produced by the American Society of Interior Designers, projects steady, continuous growth in the office design space this year. With this uptick in office building, design and architecture projects, professionals in those industries are adding more writable surfaces as a way to add instant value and creativity to new and re-designed spaces quickly and cost-effectively.
About IdeaPaint
IdeaPaint is the creator of the high-performance dry erase paint category. The Company’s products and related accessories create dynamic, collaborative environments with corporate, educational and home settings. IdeaPaint is UL GREENGUARD Gold certified and LEED compliant. For more information, please visit www.ideapaint.com. For ongoing company and product updates, follow IdeaPaint on Twitter at www.twitter.com/ideapaint or connect on Facebook at www.facebook/com/ideapaint.
