NEWPORT BEACH, Calif.--(BUSINESS WIRE)--Vestiage™, Inc. (“VEST”), the healthy-aging Company, announces the expansion of their advertising strategy for RegiMEN™, their natural supplement line for men, into the growing digital world of podcasts. The RegiMEN sponsorship spots will be read live by hosts, Randy and Jason Sklar, during their podcast Sklarbro Country, and by award-winning actor, Kevin Pollack during his podcast, Kevin Pollack’s Chat.
Working closely with Midroll, the leading podcast advertising network, the Company was tactical and strategic in planning where to place their sponsorships. Taking into consideration topic, demographic and frequency data, RegiMEN’s message will be downloaded and heard by an estimated quarter of million listeners.
The expansion of RegiMEN advertising across multiple channels, utilizing both traditional media and the new digital entertainment avenues, is part of the Company’s wide-reaching marketing strategy.
“Imagine a room full of the people you need to talk to, all of them actively engaged with a voice you mutually admire…that’s the beauty of podcast marketing,” said Vestiage Marketing Director, James Ninness. “Podcasting is a newer form of entertainment when you compare it with television and radio, and one that many advertisers are afraid of. Not us - not Vestiage. The team at Mid Roll knows exactly what they’re doing and pairing with them was a no-brainer for our team. We’ve already seen a significant response from our work together. I’m excited at the opportunity to do more."
“Unique advertising campaigns via cutting-edge media platforms is in keeping with our marketing strategy and our goal to connect with the RegiMEN community,” stated Scott Kimball, CEO of Vestiage, Inc. and the RegiMEN brand. “The RegiMEN customer is a distinct individual, who takes a proactive, natural approach to health. It only makes sense that we can reach these forward-thinking men via the nearly untapped media outlet of podcast sponsorships.”
Vestiage™ (stock symbol "VEST") is a publicly traded healthy aging company. The Company offers premium branded science-based nutraceuticals to a premium consumer base through multiple channels. The Company is a sales, marketing, and distribution company specializing in bringing science-based products to the healthy aging consumer. The Company utilizes key partners to integrate production, fulfilment, customer service, advertising, sales, media, marketing, distribution, new product development and acquisitions. Vestiage is focused on the use of the best ingredients from the ocean and earth, including cutting edge, patented, clinically proven ingredients to produce highly potent, and elegantly formulated products. Using potency that matches the clinical results, and novel ingredient combinations, Vestiage™ creates and distributes nutraceuticals such as RegiMEN for men (www.BuyRegimen.com) and the multifunctional Monterey Bay Nutraceuticals line for women (www.MontereyBayNutra.com). Vestiage™ brands address the top “in demand” healthy aging concerns of men and women. Vestiage™ research is focused on extending the active period of a human life covering both the cognitive and physical realms. To learn more, visit the Company website, www.vestiageinc.com.
As with many fast growing companies, our growth is dependent upon adequate funding for inventory, media, general overhead, professional fees, technology, salaries and other expenses related to the business. We have been able to obtain this funding to date, however, should we be unable in the future to obtain appropriate funding to pay our expenses and media at current levels, our growth, and our financial stability, may be negatively impacted.
This Press Release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 with respect to our financial condition, results of operations and business. These forward looking statements can be identified by the use of terms such as "believe," "expects," "plan," "intend," "may," "will," "should," "can," or "anticipates," or the negative thereof, or variations thereon, or comparable terminology, or by discussions of strategy. These statements involve known and unknown risks, uncertainties and other factors that may cause industry trends or our actual results to be materially different from any future results expressed or implied by these statements. Important factors that may cause our results to differ from these forward-looking statements include, but are not limited to: (i) changes in or new government regulations or increased enforcement of the same, (ii) unavailability of desirable acquisitions or inability to complete them, (iii) increased costs, including from increased raw material or energy prices, (iv) changes in general worldwide economic or political conditions, (v) adverse publicity or negative consumer perception regarding nutritional supplements, anti-aging or stem cell facial care products or stem cell technology in general, (vi) issues with obtaining raw materials of adequate quality or quantity, (vii) litigation and claims, including product liability, intellectual property and other types, (viii) disruptions from or following acquisitions including the loss of customers, (ix) increased competition, (x) slow or negative growth in the anti-aging or cosmetics, beauty, or nutritional supplement industry or the healthy foods or anti-aging channel, (xi) the loss of key personnel or the inability to manage our operations efficiently, (xii) problems with information management systems, manufacturing efficiencies and operations, (xiii) insurance coverage issues, (xiv) the volatility of the stock market generally and of our stock specifically, (xv) increases in the cost of borrowings or unavailability of additional debt or equity capital, or both, or fluctuations in foreign currencies, and (xvi) interruption of business or negative impact on sales and earnings due to acts of God, acts of war, terrorism, bio-terrorism, civil unrest and other factors outside of our control.