PBteen Announces Collaboration with Internationally Renowned Artist Zio Ziegler

The capsule collection designed by Zio Ziegler launches today on PBteen.com

SAN FRANCISCO--()--PBteen, a member of the Williams-Sonoma, Inc. (NYSE: WSM) portfolio of brands, announced today an exclusive collaboration with Zio Ziegler, an internationally recognized artist known for his bold, over-sized graffiti-style murals in major cities around the world. The Zio Ziegler for PBteen collection takes the best of his signature street style and fine art background and re-imagines it for home furnishings, décor and gear. PBteen will launch the Zio Ziegler collection on www.pbteen.com today, and in catalogs and stores nationwide on June 6, 2014.

The Zio Ziegler for PBteen collection consists of 32 products that reflect his bold graphic signature and affinity for urban edge. Ziegler’s artistic philosophy and passion to make art accessible are translated into a collection of bedding, rugs, wall décor, decorative accessories and gear in colors and pattern that make a room pop with personality.

“I think art needs to be accessible in every way, in a variety of different forms,” said artist Zio Ziegler. “Not everyone can afford to invest in art, yet this PBteen collection allows many more people to gain access to my work.”

“Collaborating with a talented artist like Zio has been a great experience for PBteen and has allowed us to explore bold new aesthetics that I’m certain will resonate with our customers,” said Sandra Stangl, President, Pottery Barn Brands. “There’s a striking and profound attraction to the work he creates in his large-scale murals and street art installations that we are proud to represent in the Zio Ziegler for PBteen collection.”

Standout pieces in the Zio Ziegler for PBteen collection include an Iconic Duvet Cover and Pillow Sham emblazoned with a striking black and white tiger that pops against a sea of cool blue cotton. The Skull and Flower Backpack is a playful yet edgy take on classic gear featuring stylish lines, bold colors and mixed patterns for a truly art-centric style.

The Zio Ziegler for PBteen Collection ranges from $30.00 to $600.00 and can be found today at PBteen.com/ZioZiegler.

Launch Details:

  • The product collection is available now at PBteen.com/ZioZiegler.
  • The collection will be featured in PBteen stores nationwide starting on June 6th.
  • The PBteen catalog will feature the collection and be in homes across the country on June 6th.
  • In-Store Event: Saturday, May 31st at PBteen in New York City from 3:00pm-5:00pm
    • 1451 2nd Avenue (at 76th Street) Upper East Side
    • Meet Zio Ziegler in person and preview the collection.
    • Free Tote Bags screened on-site by Zio Ziegler himself while quantities last.
    • Beat the heat with free ice cream sandwiches by Coolhaus in front of the store while quantities last.
    • Product Giveaways on Facebook, Instagram, & Twitter every Friday in June on 6/6, 6/13, 6/20, 6/27.

ABOUT ARTIST ZIO ZIEGLER

Ziegler is an emerging contemporary artist whose work has been featured in solo and group exhibitions in North America and Europe. In addition to paintings, he has also been recognized for his outdoor installation-based murals which are typically monochromatic with a distinct tribal-like aesthetic. For Zio Ziegler, painting is an attempt at self-understanding. He creates an experience for the viewer that parallels his own search in creation. Ziegler’s work is focused on movement and self-reflection, influenced by a multitude of styles, including classicism, cubism, futurism and primitivism. Ziegler studied at Brown University and the Rhode Island School of Design (RISD) where he graduated in 2010 with a B.A. in painting. Ziegler is also the founder of clothing and lifestyle brand Arte Sempre, and is currently based in the San Francisco Bay Area but travels the world in pursuit of his art.

ABOUT PBTEEN

PBteen, a member of the Williams-Sonoma, Inc. portfolio of brands, launched in 2003 and is the first home retailer to focus exclusively on the teenage market. Designed to fully furnish bedrooms, study and lounge spaces for tweens and teens, PBteen provides fresh, fashionable options to appeal to varying teenage tastes. Categories include: bedding, window treatments, rugs, lighting, gear, decorative accessories, storage and organization solutions, and furniture including beanbag chairs. PBdorm, launched in 2010, is an exclusive collection that offers dorm furniture and essentials. This collection includes XL twin sheets, lighting, seating, storage bins and organization solutions, and other accessories designed to help teens turn their dorm room into their ultimate home away from home. PBteen products are available through direct mail catalogs, e-commerce site PBteen.com and at fourteen U.S. retail stores. PBteen currently offers international shipping to customers worldwide. The PBteen e-commerce site features Wishlist and StyleHouse, a special section with design tools, a room planner, free downloads, a music player, and a design library with decorating tips. PBteen has an active following on Facebook, Twitter, YouTube, Pinterest, Instagram and its blog PBteen ♥. Additionally, PBdorm has a dedicated Facebook, Pinterest and Instagram presence, as well as a blog Style Major. PBteen is headquartered in San Francisco, California.

ABOUT WILLIAMS-SONOMA, INC.

Williams-Sonoma, Inc. is a specialty retailer of high-quality products for the home. These products, representing eight distinct merchandise strategies – Williams-Sonoma (cookware and wedding registry), Pottery Barn (furniture and wedding registry), Pottery Barn Kids (kids’ furniture and baby registry), PBteen (girls’ bedding and boys’ bedding), West Elm (modern furniture and room decor), Williams-Sonoma Home (luxury furniture and decorative accessories), Rejuvenation (lighting and hardware) and Mark and Graham (personalized gifts and gifts for the home) – are marketed through e-commerce websites, direct mail catalogs and 589 stores. Williams-Sonoma, Inc. currently operates in the United States, Canada, Australia and the United Kingdom, offers international shipping to customers worldwide and has an unaffiliated franchisee that operates 27 stores in the Middle East.

Contacts

PBteen
Kendra Stewart, 415-616-7823
Public Relations Manager
krstewart@wsgc.com

Artist Zio Ziegler collaborates with PBteen for an exclusive collection of home furnishings, décor and gear that reflect his bold, graffiti-inspired style. (Photo: Business Wire)

???news_view.multimedia.download???

???pagination.previous??? ???pagination.next???

Sharing

Contacts

PBteen
Kendra Stewart, 415-616-7823
Public Relations Manager
krstewart@wsgc.com