NEW YORK--(BUSINESS WIRE)--Burson-Marsteller, a leading global public relations and communications consultancy, today announced that Alan Sexton has been appointed U.S. Chair, Corporate and Financial Practice and Tom Dowling has been appointed U.S. Chair, Consumer and Brand Marketing Practice, effective immediately. Sexton and Dowling will work closely with other practice and market leaders in North America under the leadership of U.S. CEO Dave DenHerder and U.S. President Michael Law. Sexton and Dowling will be responsible for leading and growing their respective practices across the United States.
“Alan and Tom are highly talented and experienced communications executives with a demonstrable history in growing business through integrated, strategic and creative approaches,” said DenHerder. “Both are natural choices to further strengthen our U.S. offerings and help existing and new clients solve their complex communications challenges.”
Sexton joined Burson-Marsteller in 2013 as New York Market Leader and will continue to lead the firm’s headquarters office. Since joining, Sexton has been involved in numerous new business initiatives, recruited new talent and worked to strengthen Burson-Marsteller’s market presence in New York.
Throughout his career, Sexton has led integrated, interdisciplinary campaigns for clients. He came to Burson-Marsteller from Global Strategy Group, where he had served as Executive Vice President of Communications since 2011. Prior to joining Global Strategy Group, Sexton led the Public Affairs Practice at Ogilvy Public Relations Worldwide in New York. Sexton is an expert in corporate reputation, crisis management, brand positioning and influencer engagement. He was named to PRWeek’s “40 Under 40” list in 2010. During his career, Sexton has managed U.S. and international assignments for clients such as American Express, BP, Ford Motor Company, DHL, DoubleClick, LexisNexis and Pitney Bowes.
Sexton earned his undergraduate degree in history and political science from the University of Dublin, Trinity College. He also earned a master’s degree in international security studies from the University of St. Andrews, Scotland.
A 24-year veteran of Burson-Marsteller, Dowling has served as interim chair of the U.S. Consumer and Brand Marketing Practice since 2013. Dowling will continue to serve in his current role as Pittsburgh Market Leader, which also serves as the hub for a number of Burson-Marsteller’s key business-to-business (B2B) clients. Dowling is highly experienced in defining, building and defending corporate brands and has led global branding and reputation management campaigns for Fortune 500 companies including H.J. Heinz, Bayer Corporation, Cooper Industries, Eaton Corporation and PPG Industries. He has also helped launch products in both the consumer and B2B spaces, from pasta sauces to 3D printers used in additive manufacturing. Under Dowling’s leadership, the U.S. Consumer and Brand Marketing Practice has expanded its client roster, established a successful sports PR niche practice, Fan Experience, and strengthened its leadership team.
In 2007, Dowling was inducted into the Public Relations Society of America Pittsburgh Chapter’s Renaissance Hall of Fame for outstanding impact on the region. He earned a B.S. in journalism from West Virginia University and an M.B.A. from Duquesne University.
Burson-Marsteller, established in 1953, is a leading global public relations and communications firm. It provides clients with strategic thinking and program execution across a full range of public relations, public affairs, reputation and crisis management, advertising and digital strategies. The firm’s seamless worldwide network consists of 72 offices and 87 affiliate offices, together operating in 112 countries across six continents. Burson-Marsteller is a part of Young & Rubicam Group, a subsidiary of WPP (NASDAQ:WPPGY), the world’s leading communications services network. For more information, please visit bm.com.