DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/2mmm2b/abc1_consumer) has announced the addition of the "ABC1 Consumer Market Assessment 2014" report to their offering.
In this Market Assessment, the authors provides an analysis of the habits, attitudes and spending patterns of consumers in the ABC1 social grades with regard to food and drink; homeware and home improvements; healthcare; clothing, accessories and personal care; technology; and leisure and travel. ABC1 consumers are defined by the status of their occupations; although this classification is not directly related to income, there is correlation between a person's social grade and income, with those in higher social grades having higher-status jobs and therefore likely earning more.
Key Topics Covered:
2. Strategic Overview
3. Food & Drink
4. Homeware & Home Improvements
6. Clothing, Accessories & Personal Care
8. Leisure & Travel
9. An International Perspective
10. PEST Analysis
11. Consumer Dynamics
12. Competitor Analysis
For more information visit http://www.researchandmarkets.com/research/2mmm2b/abc1_consumer