LONDON--(BUSINESS WIRE)--Digital agency POSSIBLE today announced the hire of Darin Brown in a new position, CEO for EMEA, based out of the London office. In this newly created position, Darin will oversee management, business development and operations for the EMEA region. Working closely with global and local management, he will be responsible for driving strategic expansion and growth for the agency.
“Darin’s hire is a pivotal appointment for POSSIBLE in EMEA, at a time of expansive growth for the region. This new role represents an important step towards driving our offerings and sharpening our focus on consistently delivering award-winning work and service for our clients,” said Shane Atchison, POSSIBLE Global CEO. “Darin brings a unique blend of hands-on leadership and innovative thinking to the business. He is part strategist, part operator and part client ambassador. He has experience throughout all aspects of the marketing chain having lead both creative hot-shops and digital networks. I am confident that his depth of experience will be fundamental in turning EMEA into a true powerhouse for the agency.”
Having spent the last 24 years in key leadership positions, Darin brings with him a wealth of global agency experience. He has previously run agencies in North America and Europe. In the last seven years alone he has helped build and manage the European footprints of Razorfish and CP+B doing so via both acquisition and organic growth.
Darin comments, “POSSIBLE has a distinctive start up culture with strong leadership. I’m excited to be joining a team that has the ambitions to truly build the next new global agency. The agency’s dedication to delivering results-driven work based on creative insights for our clients, makes it a natural fit for me and I look forward to bringing my expertise to bear in this new role.”
Darin has a strong track-record of building and leading teams and has worked with leading brands including Mondelez, Adidas, P&G, Microsoft, Paddy Power, Levi’s and McDonald’s. He was an early pioneer of digital marketing, having established the interactive department at Leo Burnett, and also has extensive experience in traditional advertising.
POSSIBLE is a creative agency that cares about results. We back up every idea with real-world insights to create work that makes a difference—and makes a measurable impact.
On paper, POSSIBLE is 25 offices spanning five continents. In practice, we are 1,100+ people offering local expertise to some of the world’s most dynamic brands. These include Microsoft, P & G, Starwood Hotels and Resorts Worldwide, The Bill & Melinda Gates Foundation, AT&T and Coca-Cola. POSSIBLE is part of WPP Digital; for more information, visit www.POSSIBLE.com, or follow us on Twitter @POSSIBLE, on Facebook.com/POSSIBLE and LinkedIn.com/company/POSSIBLE.