BI-LO Introduces Kuddles, Its New Line of Quality, Affordable Baby Essentials

BI-LO Introduces Kuddles, Its New Line of Quality, Affordable Baby Essentials (Graphic: Business Wire)

GREENVILLE, S.C.--()--BI-LO announces Kuddles, its new line of quality, affordable formula, diapers and baby essentials, now available exclusively in BI-LO stores. Backed by the line’s 100 percent happiness guarantee, parents can rest assured that Kuddles will keep their babies smiling, making more time for what matters most.

“There is no need to spend more money or travel farther to get the quality baby essentials you need. We’d like to invite parents to compare Kuddles to the national brands today and see how much they can save,” added Kellmanson, senior vice president of marketing for BI-LO.

Families are sure to benefit from Kuddles value and variety, helping them meet their needs every (baby) step of the way. From diapers and wipes to food and formula, parents can depend on Kuddles to offer a solution to life’s little hiccups, in one convenient location. BI-LO’s new Kuddles baby brand line features:

  • New, softer, snugger drier diapers, with a back waistband for fit and containment and hypoallergenic and fragrance free liners, available in size 1 through size 5, plus training pants;
  • Alcohol-free baby and kid wipes in 10 assorted scents, including Soothing Shea Butter, Lavender, Green Tea, Fresh, Unscented and more;
  • FDA reviewed and approved baby formula with DHA and ARA in five varieties, featuring an innovative scoop that fits into the lid for easy access;
  • Baby lotion, powder, oils and hair detangler, comparable to leading national brands, and more!

For more information, or to locate the nearest neighborhood BI-LO store, visit www.bi-lo.com.

About Bi-Lo Holdings

Bi-Lo Holdings, LLC, parent company of BI-LO, Harveys and Winn-Dixie grocery stores, is the fifth-largest conventional supermarket chain in the U.S. and the second-largest conventional supermarket in the southeast based on store count.1 The company employs nearly 70,000 associates who serve customers in 830 grocery stores and 555 in-store pharmacies throughout the eight southeastern states of Alabama, Florida, Georgia, Louisiana, Mississippi, North Carolina, South Carolina and Tennessee.1 BI-LO, Harveys and Winn-Dixie are well-known and well-respected regional brands with deep heritages, strong neighborhood ties, proud histories of giving back, talented and loyal associates, and strong commitments to providing the best possible quality and value to customers. For more information, please visit www.bi-lo.com, www.harveyssupermarkets.com and www.winndixie.com.

1Based on projections following Delhaize acquisitions of May 31, 2014.

Forward-Looking Statements for Bi-Lo Holdings

This press release includes forward-looking statements about future events, which involve risks and uncertainties. Generally, the words “believe,” “expect,” “intend,” “estimate,” “anticipate,” “project,” “will,” “could,” “may,” “plan,” “potential,” “likely,” “goal,” “target,” “objective,” “outlook,” “seek” and similar expressions identify forward-looking statements, which generally are not historical in nature.

Forward-looking statements reflect our current expectations, based on currently available information, and are not guarantees of performance. Although we believe that the expectations reflected in such forward-looking statements are based on reasonable assumptions, these expectations could prove inaccurate as such statements involve risks and uncertainties, many of which are beyond our ability to control or predict. Should one or more of these risks or uncertainties, or other risks or uncertainties not currently known to us or that we currently deem to be immaterial, materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those anticipated, estimated or projected. For these reasons, we caution you against relying on forward-looking statements, which speak only as of the date on which they are made. Except as may be required by applicable law, we undertake no obligation to update any forward-looking statements to reflect events or circumstances after the date on which they are made or to reflect the occurrence of unanticipated events.

Contacts

BI-LO, LLC
Julianne Roberts, 904-370-6029
Corporate Communications Specialist
media@biloholdings.com

Release Summary

BI-LO announces Kuddles, its new line of quality, affordable formula, diapers and baby essentials, now available exclusively in BI-LO stores.

Contacts

BI-LO, LLC
Julianne Roberts, 904-370-6029
Corporate Communications Specialist
media@biloholdings.com