New ScottradeELITE® Enhances Active Trading Experience

Scottrade empowers active traders with new platform that includes superior tools, features and design

ST. LOUIS--()--Scottrade Inc., a leading investing services company, this week unveiled the latest update to its new advanced trading platform built to help active traders analyze price movements, identify and measure trend strength and react to market shifts as they occur.

“Our goal is to help our traders gain an edge on the market, and with insight from our active traders, we believe we’ve done just that,” said Brian Bachelier, vice president of Scottrade’s Active Trader Strategy. “With an intuitive design, real-time market analysis and streamlined idea generation, new ScottradeELITE® has a short learning curve but deep functionality.”

Built with input from Scottrade’s active traders collected in usability testing, face-to-face meetings and online forums, Scottrade has created a platform that meets the complex needs of active traders. Features in the new ScottradeELITE® include:

  • Easier research and enhanced charting with 50-plus indicators, sophisticated drawing tools and the ability to replay market shifts.
  • Scottrade’s Sector Trends tool to provide deeper insight into the market using a new proprietary formula that measures momentum strength.
  • Intraday Trader by Recognia®1 to help clients find new trade ideas with predefined or custom technical setups.
  • New Relative Strength Index study built into ELITE charts to help traders identify the level to which a security may be overbought or oversold.
  • Streamlined customization and intuitive organization so clients can detach any window from the main ScottradeELITE® platform to monitor favorite stocks or place trades while visiting other websites.

“As part of Scottrade’s commitment to bring clients the latest technology, the company uses an iterative process and rollout schedule that enables quick, nimble and constant improvement,” said Bachelier. “Simply put, we are constantly working to improve your trading experience.”

The latest update helps clients customize their ScottradeELITE® experience even more. Clients can now show or hide tabs in their Watch List, Option Chains, Advanced Scanner and Charts windows, and snap-to windows make tailoring their layout quick and easy with windows that “snap” into position. With the latest release, clients can also track the market’s top performers through the Quotes menu and access independent trading ideas from Recognia’s Daily Market Report and Trading Central.

Scottrade also has a dedicated team of specialists for its active trader clients who have superior knowledge of the ScottradeELITE® platform, options and margin. These associates work directly with active traders to understand their overall goals and help them overcome barriers with special support and education.

To learn more about ScottradeELITE®, visit www.scottrade.com.

About Scottrade, Inc.

A leading investing services company founded in 1980, Scottrade’s mission is to improve lives by helping people overcome barriers to financial success. Through a large, nationwide branch network, Scottrade partners with millions of clients, offering them the solutions and support they need to take control of their long-term investing and trading needs. For more, visit about.scottrade.com, www.scottrade.com or talk to us via social media. Member FINRA/SIPC.

Disclosures

1The Intraday Trader™ by Recognia® tool is provided to Scottrade clients through a third party vendor. Scottrade does not guarantee the accuracy of the information contained in the Intraday Trader™ by Recognia tool and does not assume any liability for actions taken in reliance on information contained within the tool. Scottrade does not guarantee the availability or accessibility of the Intraday Trader™ by Recognia tool.

Scottrade and Recognia are not affiliated. The information provided is for educational purposes only and Scottrade is not responsible for statements, offers, or products issued by Recognia. Scottrade assumes no responsibility for the accuracy, completeness, or timeliness of the data. No information presented constitutes a recommendation by Scottrade or its affiliates to buy, sell or hold any security, financial product or instrument discussed therein or to engage in any specific investment strategy. Please research any product or service carefully before investing.

Margin trading involves interest charges and risks, including the potential to lose more than deposited or the need to deposit additional collateral in a falling market. The Margin Disclosure Statement and Agreement (PDF) is available for download, or it is available at one of our branch offices. It contains information on our lending policies, interest charges, and the risks associated with margin accounts.

Options involve risk and are not suitable for all investors. Detailed information on our policies and the risks associated with options can be found in the Scottrade Options Application and Agreement,Brokerage Account Agreement, and by downloading the Characteristics and Risks of Standardized Options and Supplements (PDF) from The Options Clearing Corporation, or by requesting a copy from a Scottrade branch office. Supporting documentation for any claims will be supplied upon request.

Market volatility, volume, and system availability may impact account access and trade execution.

Contacts

Scottrade Inc.
Lizzie Curry, 314-965-1555 x. 1622
Senior Public Relations Specialist
lcurry@scottrade.com

New ScottradeELITE (Photo: Business Wire)

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Contacts

Scottrade Inc.
Lizzie Curry, 314-965-1555 x. 1622
Senior Public Relations Specialist
lcurry@scottrade.com