MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--AgilOne, the cloud-based predictive marketing company, today announced that it has closed a $25 million Series C investment round. Tenaya Capital led the funding round with participation from Next World Capital and Four Rivers Group and existing investors, Sequoia Capital and Mayfield Fund. AgilOne will use the funds to expand sales and marketing operations and further develop its international footprint.
In support of the funding effort, Tenaya Capital’s Managing Director, Tom Banahan, also joined the AgilOne board of directors. Banahan said, “We believe in AgilOne’s mission to drive businesses to become more successful through predictive marketing. By marketing smarter, businesses can create long-lasting customer relationships that will pay dividends, and marketers continue to get more and more hungry for predictive analytics technology.”
Due to increasing demand for the AgilOne platform, the company experienced a record year in 2013. The latest customers to partner with AgilOne to grow revenue with predictive marketing include Café Britt, Deckers Outdoor Corporation, Dot & Bo Inc., Lafayette 148 NY, Liberty Retail Ltd, Roots Canada and Tiger Direct.
“Predictive marketing is the only easy way to do precise customer targeting and deliver personalized experiences to every consumer,” said Omer Artun, founder and CEO of AgilOne. “Our growth over the last year has been tremendous, and we’ve only scratched the surface. Our latest funding round will allow us to take the company to the next level, and we are very fortunate to have top investors by our side that have strong domain expertise and support our mission.”
In addition to the news regarding AgilOne’s funding round, the company also announced that it will host its Data-Driven Marketing Virtual Summit on May 9, 2014 from 9 a.m. – 5 p.m. Pacific Time. For more information on the summit, visit the event web site and register for free today.
AgilOne is a cloud-based predictive marketing platform. It is used by brands including Shazam, Sports Authority, Moosejaw and shopPBS.org. AgilOne helps marketers connect with the individual in every customer. AgilOne prescribes exactly the right marketing offer, makes each relationship more profitable, and simplifies the science of marketing. Based on a data-scientist approach, AgilOne makes big customer data clean and smart. Then, AgilOne recommends what immediate actions to take to increase revenue. AgilOne is based in Mountain View, CA and is venture-funded by Sequoia Capital, Mayfield Fund, Tenaya Capital, Next World Capital and Four Rivers Group. The company has been featured in well-respected publications and news programs including CNN, NPR’s Marketplace, Forbes, Internet Retailer, AllAnalyics.com and Digital Marketing UK. For more information, please visit http://www.agilone.com.