Caribou Coffee Debuts New Lunch Offerings

Coffeehouse debuts new line of premium, toasted lunch sandwiches

MINNEAPOLIS--()--Caribou Coffee, the nation’s second largest coffeehouse, introduced a new line of premium, toasted lunch sandwiches today. Seeking to offer guests a broad spectrum of high-quality food offerings with premium and fresh ingredients alongside Caribou’s well-established beverage line-up, the company has created three new sandwiches.

“No matter the time of day, Caribou guests expect premium coffee and handcrafted beverages, and now they can enjoy a wider variety of premium sandwiches to enhance their experience,” says Michele Vig, VP of Marketing at Caribou Coffee. “We’re thrilled that throughout 2014, guests will be able to experience a broad line-up of new food offerings made with high quality ingredients at Caribou Coffee.”

The company’s innovation team sampled numerous breads and ingredients in creating three new sandwiches that bring together a variety of high-quality options perfect for lunch or a snack. The new sandwiches include:

  • Ham & Gruyère Pretzel Roll: roasted black forest ham paired with Austrian Gruyère cheese served on a pretzel roll with a spread of creamy Dijon mustard
  • Roast Turkey Ciabatta: oven roasted turkey breast with mozzarella cheese and aioli pesto spread on a sundried tomato basil ciabatta
  • Turkey Brie Pepper Jam on Baguette: oven roasted turkey breast with creamy brie cheese complemented with a piquant pepper jam on a baguette roll

This new sandwich launch is part of a three phase approach to expanding the company’s food menu. In February, the company rolled out an all-new premium bakery assortment that included sweet and savory baked goods available fresh every day. The culmination of the three phase food launch will occur later this year.

All three sandwiches will debut in stores nationwide on March 24. For more information about Caribou Coffee, please visit www.CaribouCoffee.com. To sign up for Caribou Coffee’s loyalty program, Caribou Perks, visit http://www.caribouperks.com/.

About Caribou Coffee

Founded in 1992, Caribou Coffee Company is one of the leading branded coffee companies in the United States, with a compelling multi-channel approach to their customers. Based on the number of coffeehouses, Caribou Coffee is the second largest company-operated premium coffeehouse in the United States. The Company’s coffeehouses aspire to be the community place loved by guests who are provided with an extraordinary experience that makes their day better. Caribou Coffee provides the highest quality handcrafted beverages, foods and coffee lifestyle items with a unique blend of expertise, fun and authentic human connection in a comfortable and welcoming coffeehouse environment. In addition, Caribou Coffee’s unique coffees are available within grocery stores, mass merchandisers, club stores, office coffee and foodservice providers, hotels, entertainment venues and e-commerce channels. Caribou Coffee is a proud recipient of the Rainforest Alliance Corporate Green Globe Award and is committed to operating practices that promote sustainability and environmental protection. For more information, visit the Caribou Coffee web site at www.cariboucoffee.com.

Contacts

Exponent PR
Caroline Landree, 612-305-6194
caroline.landree@exponentpr.com

Caribou Coffee unveiled today a line of premium, toasted lunch sandwiches nationwide. The featured sandwich includes roasted black forest ham, Austrian Gruyère cheese and creamy Dijon mustard served on a warm pretzel roll. (Photo: Business Wire)

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Release Summary

Caribou Coffee, the nation’s second largest coffeehouse, introduced a new line of premium, toasted lunch sandwiches today.

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Contacts

Exponent PR
Caroline Landree, 612-305-6194
caroline.landree@exponentpr.com