20th Century Fox and RIO 2 Plan Miami Musical Extravaganza for Animated Film’s Premiere on March 21

Events to Include GUINNESS WORLD RECORDS® Attempt of the Largest Samba Party
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Groundbreaking Ceremony of City’s Official Walk of Fame into which RIO 2 and Two of Its Stars, Jamie Foxx and Andy Garcia, Will Be Inducted
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A Gala Concert Featuring Performances by Janelle Monáe, Sergio Mendes, Carlinhos Brown and Ester Dean
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The Goodyear Blimp Will Provide a Bird’s/”Blu” Eye View
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PREMIERE Week Kicks Off on L.A.’s Sunset Boulevard with “Live Billboard” with Samba Dancers, plus Appearances by Stars Rachel Crow and Amandla Stenberg

LOS ANGELES--()--Twentieth Century Fox’s new animated feature RIO 2 is taking over Miami, Florida on March 21 for a series of gala events marking the film’s World Premiere. The celebrations include a screening; a GUINNESS WORLD RECORDS® Attempt of the Largest Samba Party; the groundbreaking ceremony of the City’s Official Walk of Fame, in which the film and two of its stars, Jamie Foxx and Andy Garcia, will be the inaugural inductees; and a special concert featuring performances by acclaimed artists Janelle Monáe, Sergio Mendes, Carlinhos Brown and Ester Dean, all of whom contribute to the film’s soundtrack.

Attendees at the World Premiere screening of RIO 2 will walk the special “Blu” Carpet (named for one of the film’s characters) and then be enveloped by action, music and fun as director Carlos Saldanha reunites his beloved characters in RIO 2. In the new film, it’s a jungle out there for Blu, Jewel and their three kids, after they’re hurtled from Rio to the wilds of the Amazon. As Blu tries to fit in, he goes beak-to-beak with the vengeful and villainous Nigel, and meets the most fearsome adversary of all…his father-in-law. Our favorite “Rio” characters are joined by Oscar nominee Andy Garcia, Grammy winner Bruno Mars, Emmy® and Tony® winner Kristin Chenoweth and Oscar/Emmy/Tony/Grammy winner Rita Moreno.

For the GUINNESS WORLD RECORDS® Attempt of the Largest Samba Party, Fox is hosting over 250 dancers – each of whom will be sporting traditional Brazilian garb – to dance a choreographed Samba. Just as the Samba is recognized around the world as a symbol of Brazil and the Brazilian Carnival, RIO and now RIO 2 celebrate that county’s music and grandeur – making it come alive with character, color, emotion and fun.

The Official Miami Walk of Fame, Inc. immortalizes the entertainment industry's biggest names, many of whom are hometown celebrities in entertainment, film, television, theater, sports, music and beyond. The inaugural star-studded public ceremony will take place with the premiere induction of RIO 2, as well as the induction of two of its stars - Academy Award and Grammy Award-Winner, Jamie Foxx, and Miamian Andy Garcia.

The festivities continue with a gala RIO 2 concert event featuring performances by recording artists Janelle Monáe and Ester Dean, Brazilian music legend Sergio Mendes, and fellow Brazilian phenomenon Carlinhos Brown.

Capturing all the action is the Goodyear Blimp, which will provide “Blu’s Birds-Eyed” Perspective.

The Extravaganza actually kicked off on March 18 in Los Angeles, on the city’s storied Sunset Boulevard, where a “Live Billboard” featuring actual Samba dancers and film-themed activations in the adjacent parking lot created a unique visual feast for motorists and pedestrians. Additionally, one of the film’s young stars, Rachel Crow, made a personal appearance that day. The billboard is located at 8755 Sunset Boulevard, at the corner of Sunset and Sherbourne.

The “Live Billboard” will launch several Samba parties around the U.S., including the premiere event in Miami, the Cinemacon convention in Las Vegas, and at a special performance by Janelle Monáe on the Today show in New York City.

RIO 2 flies into theatres everywhere April 11th, in 3D.

WEBSITES AND SOCIAL TAGS

YouTube:  

http://youtube.com/officialriomovie

Twitter:

@RioMovie https://twitter.com/riomovie

Facebook:

@RioMovies https://www.facebook.com/RioMovies

Hashtag: #Rio2
Official Site:

http://www.riomovies.com

About 20th Century Fox:

One of the world’s largest producers and distributors of motion pictures, 20th Century Fox produces, acquires and distributes motion pictures throughout the world. These motion pictures are produced or acquired by the following units: Twentieth Century Fox, Fox 2000 Pictures, Fox Searchlight Pictures, Fox International Productions and Twentieth Century Fox Animation.

https://www.epk.tv/view/#/campaign/rio-2/billboard-event/

Contacts

Twentieth Century Fox
Melissa Stone, 310.369.1839
melissa.stone@fox.com

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Contacts

Twentieth Century Fox
Melissa Stone, 310.369.1839
melissa.stone@fox.com