PHILADELPHIA, Pa.--(BUSINESS WIRE)--Clutch, a leading platform powering loyalty, rewards, gifting and mobile commerce for consumer-focused retailers and brands, today announced that its co-founder and chief commercial officer, Andy O’Dell, will participate in a panel discussion at the All Payments Expo (APEX) conference being held March 3-5, 2014 in Las Vegas. O’Dell will be joined by Paul Friel, President and CEO of Aegle Nutrition and Maria Fernandez, VP of Product at RetailNext.
While mobility continues to generate buzz, the rate of mobile payments adoption remains slow. As such, merchants today should be focused on providing consumers with a unified mobile experience that creates better value for them, such as one that delivers the most relevant offers including deals, time-sensitive offers, in store experiences, loyalty, and gifting to drive action.
Attendees will hear best practices for creating brand advocates through consistent and relevant experiences across all engagement and buying channels. Providing practical applications of mobility, in store experiences, and real time data and analytics designed to drive mobile payment adoption, the panelists will explore different strategies merchants can adopt in order to successfully increase brand awareness, amplify consumer mindshare, engage with customers in real time, and drive revenue to the bottom line.
|Who:||Andy O’Dell, Co-Founder, Clutch|
|Paul Friel, President and CEO, Aegle Nutrition|
|Maria Fernandez, VP of Product, RetailNext|
|What:||Panel Discussion: Best Practices for Creating Brand Advocates Through Mobile|
|When:||Monday, March 3, 2014 at 9:00 am|
|Where:||All Payments Expo|
|Las Vegas, Nevada|
In addition, attendees will able to experience and see—live and in real time—data and analytics in an in-store mobile demonstration through iBeacon technology.
As the premier platform for, “Consumer Lifecycle Success” (CLS), Clutch is the first and only system that helps Brands create, unify, manage, and measure success across increasingly complex marketing efforts and technology ecosystems. The goal of every retailer is optimizing the lifetime value of consumers at each stage of the lifecycle. We provide a comprehensive set of modular solutions to drive loyalty, increase consumer spend and reward brand advocacy by unifying the currently fragmented consumer experiences, wherever your customers are – in-store, online, and through mobile and social channels. In addition to its retailer platform, Clutch offers its own consumer app available for iOS and Android, and is the only mobile wallet that simplifies what you already do. Get the best deals, give the best gifts, and share stuff you love with your friends and family in a single place.
Headquartered in Philadelphia PA, Clutch supports over 450 retailers globally and more than 40 million consumer accounts. Clutch is a proud partner company of Safeguard Scientifics (NYSE:SFE) and Ben Franklin Technology Partners. For more information, please visit www.clutchloyalty.com, follow Clutch on Twitter @ClutchShopping or like Clutch on Facebook.