PetFlow.com, Leading Online Pet Food and Supplies Retailer, Chooses Upstream Commerce for Competitive Retail Intelligence

Award-winning e-commerce retailer partners with retail intelligence innovator to optimize pricing and assortment across all product categories

NEW YORK--()--Upstream Commerce announced today that it has been selected by PetFlow.com, a rapidly-growing online store that "delivers all of your pet’s needs on a schedule," to greatly expand and leverage competitive intelligence for smarter pricing and assortment.

PetFlow.com has reported 30+ percent year-over-year revenue growth, including Cyber Monday sales that were 300 percent greater in 2013 than in 2012.

"We specifically chose Upstream Commerce because their processes and technologies for coverage, product matching and data accuracy are superior to anything else we've seen," said PetFlow's COO, Michael Lackman, himself a retail and e-commerce veteran with experience in operations, logistics and inventory management. "I discovered Upstream Commerce's website, test drove their demo, and I was convinced they could help PetFlow take pricing and assortment to the next level," Lackman added.

"We're absolutely delighted to work with PetFlow because they not only have one of the most innovative online retailing models, but because they understand the use of technology to enhance the profitability, efficiency and customer satisfaction with every shipped order,” stated Upstream Commerce co-founder and CEO, Amos Peleg. “They also use social media aggressively to connect with consumers in highly-engaging ways," added Peleg.

PetFlow stands out as one of the most effective social media marketers in the e-commerce space today. Through its engaging Facebook presence and innovative blog strategy, PetFlow's domains have become the country's most heavily trafficked pet sites. Its subscription-centered food delivery model was the first of its kind for both e-commerce and pet retail, and its auto-ship solutions have saved hundreds of thousands of families from needing to drive to the store and lug home heavy bags of food.

About PetFlow.com

PetFlow.com was founded "to ensure that you never run out of pet food again." The company has experienced phenomenal growth since its beginnings in early 2010. PetFlow.com’s “auto-replenishment” system allows its customers to save time and money through the convenience of automatic delivery, where they can receive orders for their favorite brand of pet food and supplies every two to 16 weeks, or at the frequency of their choosing. The company features thousands of products from more than 100 health-conscious pet supply brands. "We scale our order fulfillment process in an efficient and customer-focused manner… to ensure that PetFlow.com remains one of the best delivery services online.” For more information, visit www.petflow.com.

About Upstream Commerce

Upstream Commerce transforms how retailers around the world grow sales and boost margins through real-time competitive insights, smarter pricing and optimal product assortment. By delivering automated, real-time intelligence and analytics, Upstream Commerce helps companies, across more than 15 retailing categories, optimize pricing, merchandising, promotion and lifecycle management. The company’s cloud-based solutions are purpose-built to simplify and streamline – on a massive scale – the complex data gathering, matching and processing required for actionable retail intelligence. In addition, advanced analytics build and test business scenarios, enable dynamic pricing and provide rich insights throughout the lifecycle of every product and category. To learn how Upstream Commerce delivers results for some of the most innovative retailers in the world, such as Staples, Toys-R-Us, Shoebuy.com, Woodcraft and eBags, please visit www.UpstreamCommerce.com or call (800) 815-1842.

Contacts

Media:
Upstream Commerce
Naomi K. Shapiro, M.A., +1 800-935-0684
Marketing Communications Manager
NaomiS@UpstreamCommerce.com

Release Summary

Leading Online Pet Food and Supplies Retailer, PetFlow.com partners with retail intelligence innovator, Upstream Commerce to optimize pricing and assortment intelligence across all product categories.

Contacts

Media:
Upstream Commerce
Naomi K. Shapiro, M.A., +1 800-935-0684
Marketing Communications Manager
NaomiS@UpstreamCommerce.com