As a highly experienced marketer with strong business and entrepreneurial skills, Thompson brings a wealth of marketing consulting and strategic planning expertise to the AdPeople team. Having spent nearly two decades in Japan, he has a strong understanding of the local market and is fluent in the local language and culture.
Thompson joins from Wunderman International where he successfully led the planning and strategy department. Prior to that, he directed and managed his own marketing consultancy company.
Part of WPP and aligned under Wunderman, AdPeople Worldwide operates as a stand-alone network with global reach and offices in Denmark, the United States, Bangladesh, India, Singapore, China and Japan.
With a diverse client portfolio that spans across FMCG, technology and automotive sectors, AdPeople Tokyo offers integrated marketing solutions with a strong focus on digital, social media as well as data marketing.
With eyes set on expansion, the AdPeople Tokyo operation was launched in February 2013. Michel Mommejat was also appointed as managing director for AdPeople Asia Pacific in January 2014 to further build its APAC network presence and capabilities.
Congratulating Thompson on his new assignment, Mommejat adds “Ed [Thompson] has a deep knowledge of the Japanese market and diverse experience, I am confident his expertise will build the momentum we need for growth in Japan. The upcoming months will see an aggressive strengthening of the AdPeople offering in Asia Pacific, supported by a strong regional network and global team.”
”An entrepreneur at heart, AdPeople is a great fit for me and I see a wide range of opportunities here in Japan. We have done some great work on brands such as Schick and I look forward to driving our services in the local market and supporting capabilities across Asia Pacific. 2014 is sure to be an exciting one as we help our global clients keep pace and effectively engage in one of the world’s most demanding consumer landscapes,” says Thompson.
About AdPeople Worldwide:
AdPeople Worldwide is a lean global agency network specializing in combining global creativity with operational efficiencies. It is a member of WPP (NASDAQ: WPPGY) and part of the Wunderman network. For more information, visit www.adpeople.com.