DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/c9s2rd/u_k_online) has announced the addition of PhoCusWright's new report "U.K. Online Travel Overview Ninth Edition" to their offering.
PhoCusWright's U.K. Online Travel Overview Ninth Edition provides data, analysis and insight into the U.K. travel industry, and projects future performance through 2015. The report covers U.K. travel market dynamics, and contains detailed information on key segments, including air, hotel, car rental, rail, tour operators and online travel agencies.
The U.K. economy emerged from the Great Recession shaken but standing, and will return to moderate growth in the medium term. Overall, the country's travel market is on a steady growth trajectory through 2015, and market maturity in the U.K. will make the next two years a tale of channel and market share shift, rather than of total market growth.
Share battles will heat up across channels and segments, as travelers increasingly shift to mobile, creating new opportunities and competition for suppliers and intermediaries alike.
European Market Overview:
Also included with PhoCusWright's U.K. Online Travel Overview Ninth Edition is a summary of the entire European online travel marketplace. This section of the report contains data, analysis and projections through 2015 for key industry channels (OTAs, suppliers) and segments (air, hotel, car rental, tour operators and rail), as well as major markets (France, Germany, the U.K., Italy, Spain and Scandinavia).
This valuable overview provides robust European market intelligence that puts regional trends and performance in perspective. The report also features mobile market sizing and forecasts, providing rich insight into the growing influence of smartphones and tablets.
For more information visit http://www.researchandmarkets.com/research/c9s2rd/u_k_online
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