NYSE Announces Super Bell Week Leading Up to Super Bowl XLVIII

Celebrating the NFL Championship with NYSE-Listed Companies and Super Bowl Host Committee Affiliates

NEW YORK--()--The New York Stock Exchange is proud to announce Super Bell Week with NYSE-listed companies and the NY/NJ Super Bowl Host Committee. Celebrating the first open-air, cold-weather Super Bowl in history, Super Bell Week will highlight many of the world’s greatest brands, unique companies and exciting events that help make the Super Bowl one of the world’s most anticipated sporting events.

“The NYSE is proud to be part of hosting this historic Super Bowl in the New York and New Jersey area,” said Duncan Niederauer, CEO of the NYSE. “We are excited to collaborate with our listed companies and other host committee affiliates this week with a series of Opening and Closing Bell ceremonies that celebrate the NFL, the Super Bowl and the millions of football fans throughout the world.”

#SuperBell Social Media:

Join the NYSE's #SuperBell Week on social media. Tweet @NYSEEuronext and follow @NYSECam, the NYSE’s new behind-the-scenes digital guestbook. View the Opening and Closing Bell ceremonies LIVE starting at 9:26 a.m. and 3:56 p.m. EST. Photos will be available on NYSE Euronext's official Facebook page with video on YouTube at NYSETV.

Events:

Monday 1/27

  • Closing Bell: MetLife (MET) CMO Beth Hirschhorn and MetLife Stadium President and CEO Brad Mayne accompanied by special guests, Snoopy, Charlie Brown, and Lucy to celebrate MetLife Stadium’s role as the host venue for Super Bowl XLVIII

Tuesday 1/28

  • Closing Bell: Taste of the NFL founder Wayne Kostroski, joined by NY Restaurateur Drew Nieporent, Chef Kamal Rose of Tribeca Grill, three-time Pro Bowler Freeman McNeil, and former New York Giant Bill Ard

Wednesday 1/29

  • Closing Bell: Bud Light Kicks off Super Bowl Weekend with Remote NYSE Closing Bell® with Luiz Edmond, CEO of Anheuser-Busch (BUD)from the Intrepid Air & Sea Museum

Thursday 1/30

  • Opening Bell: Super Bowl Host Committee executives, joined by ownership from the Seattle Seahawks and Denver Broncos
  • Closing Bell: PepsiCo (PEP) Chairman and CEO Indra Nooyi, joined by several of the food and beverage company’s retail customers and NFL partners.

Friday 1/31

  • Closing Bell: Under Armour (UA) CEO Kevin Plank with Cam Newton, quarterback of the Carolina Panthers, Hall of Famer Deion Sanders, and American World Cup alpine ski racer Lindsey Vonn

About NY/NJ Super Bowl Host Committee

The NY/NJ Super Bowl Host Committee is the entity created by the owners of the New York Football Giants and the New York Jets to raise the necessary funds and partner with the NFL to plan and stage Super Bowl XLVIII and all of its associated events. The Host Committee also works closely with area business leaders and public officials to coordinate key logistics and maximize the game’s positive economic impact for the region. Additionally, in an effort to give back to the surrounding region, the Host Committee supports an active roster of charitable initiatives, largely conducted through the work of the Snowflake Youth Foundation, including the rehabilitation of after-school centers, support for the Super Community Blood Drives, and various environmental works.

As President and Chief Executive Officer, Alfred F. Kelly, Jr. oversees all host activities leading up to Super Bowl XLVIII, which will be history’s first outdoor, cold-weather Super Bowl. Super Bowl XLVIII will be held on February 2, 2014, at MetLife Stadium, the home of both the New York Football Giants and the New York Jets.

About NYSE Euronext

NYSE Euronext is a wholly-owned subsidiary of IntercontinentalExchange Group (NYSE: ICE), operator of the leading global network of exchanges and clearing houses. NYSE Euronext operates multi-asset exchanges, and a range of related data products and technology services. The company’s equity exchanges - the New York Stock Exchange, NYSE MKT and NYSE Arca - trade nearly one-third of the world's cash equity volume. NYSE is the global leader in capital raising for listed companies, including the majority of technology IPOs globally in 2013. The company’s equity options markets, NYSE Arca Options and NYSE Amex Options offer complementary market models. NYSE Euronext also provides comprehensive global connectivity services and a range of market data products to support efficient, transparent markets.

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Contacts

NYSE
Media:
Amsterdam +31.20.550.4488
Lisbon +351.217.900.029
New York +1.212.656.2411
Brussels +32.2.509.1392
London +44.20.7379.2789
Paris +33.1.49.27.11.33
or
Investor Relations:
Atlanta +1.770.857.0363

Closing Bell: MetLife CMO Beth Hirschhorn and MetLife Stadium President and CEO Brad Mayne accompanied by special guests, Snoopy, Charlie Brown, and Lucy to celebrate MetLife Stadium's role as the host venue for Super Bowl XLVIII (Photo: Business Wire)

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Contacts

NYSE
Media:
Amsterdam +31.20.550.4488
Lisbon +351.217.900.029
New York +1.212.656.2411
Brussels +32.2.509.1392
London +44.20.7379.2789
Paris +33.1.49.27.11.33
or
Investor Relations:
Atlanta +1.770.857.0363