BIRMINGHAM, Mich.--(BUSINESS WIRE)--Berkshire Hathaway HomeServices, the new real estate brokerage network operated by HSF Affiliates LLC, today announced that Prudential HWWB, REALTORS® has joined the network and is now operating as Berkshire Hathaway HomeServices HWWB, REALTORS®. The full-service brokerage, which serves greater Oakland County with offices in Birmingham and Northville, is among the first in the region to transition to Berkshire Hathaway HomeServices following affiliate launches in California, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Kentucky, Michigan, Missouri, Nebraska, New Hampshire, North Carolina, Oregon, Pennsylvania, Tennessee, Texas, West Virginia and Washington.
“This is a defining moment for our company,” said Gerry Burke, broker/owner of HWWB, REALTORS®. “The combination of our brokerage and a brand inspired by Berkshire Hathaway Inc., the world’s most respected corporation according to Barron’s, will result in significant benefits for our agents and clients.”
Through their affiliation, Berkshire Hathaway HomeServices HWWB, REALTORS® agents gain access to a robust real estate technology platform, ongoing business consultation, professional education, marketing support and more. “Clients of all types will want to see that Berkshire Hathaway HomeServices name on a sign in the front yard,” Burke added.
The brand will also yield recruiting advantages, Burke said. “Berkshire Hathaway HomeServices is built on a foundation of trust, integrity, stability and longevity, the same values as its Berkshire Hathaway namesake,” Burke explained. “Top agents will appreciate the value of this brand and will want to represent it in our marketplace.”
Stephen Phillips, president of Berkshire Hathaway HomeServices, said HWWB, REALTORS® associates are ideal brand ambassadors. “We are thrilled to add this first-class brokerage to our network,” Phillips explained. “Gerry and the team are admired throughout the region for their skill, service and
innovation, and we look forward to their continued success as part of Berkshire Hathaway HomeServices.”
HWWB, REALTORS® associates today commemorated their brand transition during a breakfast event at the Birmingham Athletic Club. The company’s Cabernet and Cream yards signs will begin appearing throughout Oakland County today.
About Berkshire Hathaway HomeServices HWWB, REALTORS®
Berkshire Hathaway HomeServices HWWB, REALTORS® serves the greater metropolitan Detroit area with offices in Birmingham and Northville. The brokerage is dedicated to providing the very best in personalized service and cutting-edge marketing techniques. Visit www.hwwbrealtors.com for details.
About Berkshire Hathaway HomeServices
Berkshire Hathaway HomeServices, based in Irvine, CA, is a brand-new real estate brokerage network built for a new era in residential real estate. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity.
Irvine, CA-based HSF Affiliates LLC operates Berkshire Hathaway HomeServices, Prudential Real Estate and Real Living Real Estate franchise networks. The company is a joint venture of which HomeServices of America, Inc., the nation’s second-largest, full-service residential brokerage firm, is a majority owner. HomeServices of America is an affiliate of world-renowned Berkshire Hathaway Inc.
Prudential, the Prudential logo and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities, and are used under license with no other affiliation with Prudential.