PROVIDENCE, R.I.--(BUSINESS WIRE)--Independent toy manufacturer, Imaginary Kidz is launching a charitable bus tour to give out hundreds of Reindeer on the Roof toys valued at thousands of dollars to help give inner city kids a happy holiday.
The first phase of the Reindeer on the Roof tour will be in the second biggest city in New England, Providence, Rhode Island, where hundreds of inner city kids will receive Imaginary Kidz toys. For the first time, since their start, Imaginary Kidz products are now being sold in select Walmarts across the country, and have even been featured on the A&E hit show Duck Dynasty.
The Reindeer on the Roof toys will arrive in Santa’s Christmas decorated bus with Santa and dignitaries from the various cities where the toys will be handed out. The launch will take place on December 18th, with Providence, Mayor Angel Tavares. The bus has state of the art lighting; with life size Reindeer on the Roof toys that accompany Santa on his toy give away.
“The holidays are time for joy, and I couldn’t think of a unique holiday toy better to give out then Reindeer on the Roof,” said Mike Bovill, Imaginary Kidz, President and CEO “The toys offer a great interactive experience, and a merry memory that will become a tradition for years to come.”
The Reindeer on the Roof comes with a book and an interactive code that allows children to name, customize and interact with their reindeer. Children are encouraged to give their Christmas letter to their reindeer and the reindeer will report back to Santa Claus. The interaction doesn’t stop there, children have the opportunity to constantly have interactions with their reindeer and get feedback from Santa Claus.
About Imaginary Kidz: Imaginary Kidz is a toy manufacturer located in Rhode Island. It offers a wide array of toys that are sold online and in select WalMart Stores and various retail stores around the country.